Senior Segment Marketing Manager – Biopharma

Job not on LinkedIn

🔥 0 minutes ago

🌐 United States, Germany – Remote

🇺🇸 United States – Remote 🇩🇪 Germany – Remote

🤠 Texas – Remote

🤠 Texas – Remote

💵 $130k - $160k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

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Danaher Corporation

WebsiteLinkedInAll Job Openings

10,000+ employees

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Danaher Corporation is a leading global life sciences and diagnostics innovator that develops and supplies instruments, technologies, software, and services to accelerate scientific research, biotechnology development, and clinical diagnostics. The company operates through businesses focused on biotechnology tools, diagnostics platforms, and life sciences products, leveraging the Danaher Business System and an acquisition-driven strategy to scale technologies and support customers across academia, pharmaceutical and biotech companies, and clinical laboratories.

📋 Description

• Own global Biopharma segment go-to-market strategy • Define priority customer groups, workflows, applications, market opportunities, value propositions, and routes to growth • Translate customer, market, competitive, regulatory, and funding insights into strategic choices, business cases, and commercial priorities • Identify unmet needs and portfolio or solution gaps informing commercialization, innovation, partnership, and investment decisions • Develop a differentiated Biopharma segment narrative and build the Beckman Coulter Life Sciences brand • Build awareness, relevance, consideration, and preference across priority Biopharma audiences through brand and thought-leadership programs • Partner with Digital and Commercial Marketing on customer-centric campaigns and demand-generation initiatives • Develop and activate global networks of key opinion leaders, scientific experts, industry partners, and customer champions • Create advisory activities, scientific collaborations, and external engagement plans • Own the Biopharma content and asset roadmap • Develop customer-facing content, workflow narratives, proof points, application stories, campaigns, playbooks, and competitive tools • Equip sales teams with segment knowledge, discovery questions, value messaging, training, and tools • Lead global, cross-functional commercialization programs from opportunity definition through activation, adoption, and scale-up • Align global and regional stakeholders around priorities, roles, execution plans, and performance expectations • Track awareness, engagement, FFR, qualified funnel, sales adoption, pipeline progression, win rate, and revenue contribution • Use performance results to improve programs and investment decisions

🎯 Requirements

• Master's degree in Life Sciences, Biotechnology, Bioprocessing, Marketing, Business, or a related scientific discipline • 8+ years of experience in strategic marketing, segment marketing, product marketing, market development, commercial strategy, or related life sciences commercial roles • Demonstrated experience in the Biopharma market, including customer workflows, applications, buying processes, and commercialization within bioprocessing, biologics, cell and gene therapy, analytical instrumentation, or related markets • Experience developing and executing customer insight programs, including Voice of Customer research, customer interviews, advisory boards, market research, and win/loss analysis • Demonstrated success developing and commercializing go-to-market strategies, value propositions, content strategies, sales enablement programs, and growth initiatives in a global B2B environment • Ability to travel up to 35% globally • Additional language proficiency beyond English is a plus

🏖️ Benefits

• Bonus/incentive pay • Paid time off • Medical insurance • Dental insurance • Vision insurance • 401(k) • Flexible, remote work arrangement • Work from home