Director, Content Marketing – Social Media

Job not on LinkedIn

🔥 0 minutes ago

🗽 New York – Remote

🗽 New York – Remote

💵 $142.8k - $210k / year

⏰ Full Time

🔴 Lead

💕 Social Media Manager

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This company has sponsored H1B visas in the past.

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Dataminr

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2009

🤖 Artificial Intelligence

🔐 Security

📱 Media

💰 Private Equity Round on 2021-10

Artificial Intelligence • Security • Media

Dataminr is a leading real-time AI platform company based in New York, known for providing the earliest alerts on high impact events and critical information. With products like Dataminr Pulse for Corporate Security, First Alert for public safety, and Dataminr for News, it helps organizations respond quickly to crises, manage cyber risks, and break news first. Its services cater to corporate security, cybersecurity, media outlets, and humanitarian organizations, aiding them in staying ahead with real-time information on events, risks, and threats. Dataminr partners can also leverage its AI capabilities to expand their market reach and improve business resilience.

📋 Description

• Own end-to-end content strategy and content roadmap • Position Dataminr as a leader in real-time information and align content with marketing, sales, and product priorities • Develop and edit blogs, whitepapers, reports, case studies, and videos with subject matter experts • Implement content standards, templates, and consistent messaging • Develop and execute social media strategy for brand building, audience growth, conversions, and awareness • Create top-of-funnel brand awareness and middle-of-funnel demand generation campaigns • Tailor social strategies to regional needs, primarily EMEA • Amplify employer brand and executive presence through content and social activity • Partner with PR, social, and digital teams across earned, owned, and paid channels • Develop and monitor performance metrics including organic traffic, SEO, engagement, conversions, and leads • Measure and optimize content and social performance • Conduct interviews with customers, thought leaders, and internal and external stakeholders • Develop and maintain AI-powered workflows, tools, and best practices for the content team • Establish standards for consistency, brand voice alignment, and compliance across AI-assisted output • Leverage AI to accelerate content ideation, drafting, and production

🎯 Requirements

• BS/MS degree in Marketing or related field (journalism experience a plus) • Leadership experience • Excellent written and verbal communication skills • 8+ years of demonstrable experience across content strategy, asset development, and demand generation • Proven success in content marketing and social media strategy • B2B technology background required • SaaS-based organizational experience preferred • Strong understanding of SEO best practices • Strong track record in performance analytics and data-driven optimization • Strong interpersonal and presentation skills • Ability to present insights and recommendations to senior management • Ability to coordinate across multiple teams • Ability to acquire and manage external content resources • Knowledge of current trends and best practices in content strategy, social media, digital experiences, and measurement

🏖️ Benefits

• Discretionary bonus • Company equity • Flexible work arrangements • Generous PTO and sick leave • Robust employee resource group (ERG) network • Manager development programming • Professional development funds • Offices all over the world to foster collaboration • Competitive benefits package aimed at keeping employees happy and healthy