Manager, SEO – Lead Science

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DealerOn

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2004

🚘 Automotive

📣 Marketing

☁️ SaaS

💰 Private equity on 2020-02

Automotive • Marketing • SaaS

DealerOn is a digital marketing and software provider for automotive dealerships across North America. It offers the Cosmos website platform and a suite of services including responsive websites, automotive SEO, precision-targeted digital advertising, digital retailing, personalization, automation, lead generation, listings management, reporting & analytics (GA4-powered), compliance (consent and accessibility) and AI solutions (DealerOn Sidekick, OnPrompt). DealerOn serves independent dealers and multi-rooftop dealer groups, emphasizes lead generation and conversion optimization, and states it helps over 7,000 car dealers sell more cars more profitably.

📋 Description

• Oversee all account work, personnel, and client communication related to the SEO team • Answer difficult questions and resolve major client issues • Guide ongoing SEO tactic and strategy adjustments • Develop and deliver ongoing training for the SEO team • Handle day-to-day personnel issues • Perform sales demos upon request • Perform technical SEO audits on non-SEO clients • Oversee SEO Consultants and quality-control initial and recurring deliverables, including optimizations, linkbuilding, review responses, blog posts, social media posts, reports, and client deliverables • Hire, terminate, and oversee department employees • Lead monthly audits of SEO team work • Run demos with the sales team • Manage communications between departments • Execute and support projects contributing to department OKRs, roadmaps, and churn initiatives • Collaborate with the Training team on education and skill development for the SEO department

🎯 Requirements

• Bachelor’s Degree or equivalent industry-specific experience • Minimum of 4 years SEO experience • 5 years management experience • Excellent attention to detail, especially with written and verbal communication • Experience with SEO/site auditing tools, including Screaming Frog • Excellent content writing and content editing ability • Proficient in Microsoft Tool Suite, including Excel and Word • Proficient in Google Analytics and data analysis • Advanced experience in Local SEO • Advanced HTML and CSS knowledge preferred • Experience working in multiple SEO verticals, such as Legal, Home Services, and Health & Wellness preferred • PR and outreach experience preferred • Experience managing processes for a large team of SEO Consultants preferred • Must be a US resident • Successful candidate must pass a background check as a condition of joining the team

🏖️ Benefits

• Medical, dental and vision insurance • Company matched 401K plan • Flexible PTO + Sick Leave • 6 weeks paid Parental Leave • 8 Paid National Holidays • Company-paid basic Life Insurance • Voluntary supplemental Life Insurance • Voluntary long-term/short-term disability insurance • Voluntary Pet Insurance • Optional Healthcare/Dependent Care FSA Account