Senior Digital Advertising Consultant

🔥 46 minutes ago

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DealerOn

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2004

🚘 Automotive

📣 Marketing

☁️ SaaS

💰 Private equity on 2020-02

Automotive • Marketing • SaaS

DealerOn is a digital marketing and software provider for automotive dealerships across North America. It offers the Cosmos website platform and a suite of services including responsive websites, automotive SEO, precision-targeted digital advertising, digital retailing, personalization, automation, lead generation, listings management, reporting & analytics (GA4-powered), compliance (consent and accessibility) and AI solutions (DealerOn Sidekick, OnPrompt). DealerOn serves independent dealers and multi-rooftop dealer groups, emphasizes lead generation and conversion optimization, and states it helps over 7,000 car dealers sell more cars more profitably.

📋 Description

• Manage accounts through the life-cycle starting with on-boarding to regular day to day account management • Respond promptly to client and internal requests within service-level agreements • Maintain a client retention rate that meets or exceeds company expectations • Act as a consultant by understanding each client’s core goals and aligning advertising strategies accordingly • Plan advertising strategy on a monthly and quarterly basis with clients • Execute, track, and present the results of key digital initiatives • Identify opportunities to expand and enhance client advertising portfolios • Ensure all accounts stay within defined budgets and meet client performance goals • Regularly optimize campaigns based on company best practices and industry standards • Deploy A/B testing and conversion rate optimization tactics to drive account improvement • Partner with supervisors and managers to meet overall department performance targets • Collaborate directly with specialists and fellow account team members on client strategies, deliverables and account performance • Recognize and proactively take opportunities to share knowledge and serve as a digital advertising SME for our team and other teams at DealerOn.

🎯 Requirements

• Bachelor’s Degree or equivalent experience • Strong attention to detail with excellent communication skills, both written and verbal • Proficiency with Google Ads, Microsoft Ads, Facebook Ads, and Google Analytics • Skilled in Excel, Microsoft Word, and Outlook • 4+ Years Experience managing digital campaigns • 2+ Years Customer Service Experience • Proven ability to manage and optimize accounts with large budgets • Prior experience with digital marketing agencies • Prior experience with ads management software such as Kenshoo, Marin, Doubleclick, Fluency • Experience managing complex client relationships with confidence

🏖️ Benefits

• Medical, dental and vision insurance • Company matched 401K plan • Flexible PTO + Sick Leave • 6 weeks paid Parental Leave • 8 Paid National Holidays • Company-paid basic Life Insurance • Voluntary supplemental Life Insurance • Voluntary long-term/short-term disability insurance • Voluntary Pet Insurance • Optional Healthcare/Dependent Care FSA Account