
501 - 1000 employees
Founded 2005
💼 Consulting
📣 Marketing
☁️ SaaS
Consulting • Marketing • SaaS
Demandbase is a B2B pipeline AI platform that helps go-to-market teams (marketing, sales, revenue operations, and customer success) identify, prioritize, and engage buying groups to accelerate pipeline and revenue. The SaaS platform unifies first-, second-, and third-party data, provides intent detection, account and buying-group identification, web personalization, advertising, and orchestration across the tech stack, and delivers actionable AI-powered insights to drive account-based marketing and sales at scale.
🔥 2 minutes ago
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501 - 1000 employees
Founded 2005
💼 Consulting
📣 Marketing
☁️ SaaS
Consulting • Marketing • SaaS
Demandbase is a B2B pipeline AI platform that helps go-to-market teams (marketing, sales, revenue operations, and customer success) identify, prioritize, and engage buying groups to accelerate pipeline and revenue. The SaaS platform unifies first-, second-, and third-party data, provides intent detection, account and buying-group identification, web personalization, advertising, and orchestration across the tech stack, and delivers actionable AI-powered insights to drive account-based marketing and sales at scale.
• Own the end-to-end lifecycle of the workflow builder, trigger logic, and action framework • Drive the orchestration roadmap and ensure flexibility, reliability, and usability • Define how the orchestration engine integrates with Salesforce, Marketo, Slack, and other third-party ecosystems • Ensure complex, multi-step Plays execute across distributed systems • Identify orchestration friction points and solve them using Demandbase AI • Define orchestration support for Model Context Protocol standards and safe AI-agent workflow triggering • Partner with Principal Engineering to scale the platform for billions of signals and low-latency real-time alerts • Lead a high-impact team building logic, triggers, and workflows connecting account intelligence to execution • Increase the complexity and volume of automated Plays • Reduce effort required to add third-party actions • Measure user time savings from AI-assisted orchestration logic
• 7+ years in Product Management • 3–4 years specifically focused on Orchestration, Workflow Automation, or Integration Platforms • Experience with workflow automation, orchestration, integration platforms, rule engines, CRM automation, or marketing automation products • Deep understanding of If-This-Then-That logic, Boolean filters, and complex state machines • Understanding of race conditions, retries, and error handling in automated systems • Comfort discussing API design, webhooks, and distributed event processing with Principal Engineers • Understanding of data flows through a modern enterprise stack • Understanding of LLM fundamentals and agentic frameworks • Systems-builder approach prioritizing reliability and human-in-the-loop controls • Understanding of Sales Ops or Marketing Ops needs, including transparency and predictability in automation • Authorization to work lawfully in the United States • Must disclose current citizenship/work/visa status • Must complete a required written response describing a personally owned workflow, orchestration, automation, or integration product in 150–250 words
• Investment in people, culture, and the community • Diversity, equity, and inclusion commitment • Equal opportunity workplace • Hybrid work option/preference in the San Francisco Bay Area
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