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Senior Digital Marketing Manager

Job not on LinkedIn

šŸ”„ 0 minutes ago

šŸ‡ŗšŸ‡ø United States – Remote

ā° Full Time

🟠 Senior

🌐 Digital Marketing

šŸ‘» Ghost score 15%

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Logo of DHC Automated Gate Services

DHC Automated Gate Services

1 - 1 employees

šŸ”§ Hardware

šŸ” Security

Hardware • Security

DHC Automated Gate Services is a UK-based installer and maintainer of automated gates, providing gate automation, installation, and repair services across the North West (Cheshire, Greater Manchester, and North Wales). The company offers 24/7 emergency call-out support for breakdowns and break-ins, supplies gate automation products through partners, and serves residential and commercial customers. They also engage in local community sponsorships, such as sponsoring a match ball for Stockport County FC.

šŸ“‹ Description

• Own organic search strategy and execution across Ironsite's web properties, including traditional SEO and LLM-driven/AI search visibility • Conduct keyword research, content gap analysis, and technical SEO audits • Monitor search performance and adjust strategy as search behavior and algorithms evolve • Plan, launch, and manage paid search and paid social campaigns • Manage budgets, bidding, targeting, and creative testing to improve campaign efficiency and ROI • Design, build, and improve workflows for lead capture, routing, and attribution across digital channels • Manage and optimize lead tracking tools • Maintain and improve email and marketing automations, including nurture flows and list segmentation • Partner with sales and operations to ensure clean lead handoff into CRM/ERP systems and accurate attribution reporting • Streamline and automate manual marketing and lead-management processes across eight legacy brands • Manage and maintain websites built on WordPress and Wix, including content updates, landing pages, on-page SEO, and site performance • Support consolidation of multiple legacy websites into a unified brand presence • Coordinate with internal or contract design/development resources on larger site changes • Report on paid and organic digital effectiveness using GA4, Databox, and CRM data • Build dashboards and recurring reports and translate performance data into recommendations for leadership • Create and support integrated campaigns across email, paid social, and other digital channels • Develop marketing content and promotional campaigns for industry events and trade shows • Ensure consistent messaging and brand execution during the eight-company brand integration • Report directly to the Vice President of Marketing & Communications and collaborate with regional sales leads, operations, IT, and corporate administration

šŸŽÆ Requirements

• 5+ years of experience in digital marketing • Hands-on ownership of SEO, paid media, website management, and reporting • Experience building or managing lead capture, tracking, and attribution workflows • Working knowledge of webmaster and SEO tools • Experience with paid media platforms including Google Ads and Microsoft Ads • Experience with paid social media • Experience with web analytics, including GA4 • Experience managing content and updates on Wix and/or WordPress • Strong analytical skills and ability to turn data into actionable reporting and recommendations • Excellent organizational skills and ability to manage multiple brands, sites, or workstreams simultaneously • Self-directed and comfortable working remotely with a distributed team • Preferred: Experience with Mailchimp, HubSpot, CallRail, or Leadfeeder • Preferred: Familiarity with CRM/ERP platforms such as Acumatica and Pipedrive • Preferred: Experience with dashboard/BI tools such as Databox • Preferred: Experience supporting brand consolidation, M&A integration, or multi-brand marketing environments • Preferred: Familiarity with emerging LLM/AI search optimization practices • Preferred: B2B industry experience • Preferred: Experience in security, industrial, logistics, or construction industries

šŸ–ļø Benefits

• Remote work with a distributed team

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