Product Manager

🔥 3 minutes ago

🌐 United States, Canada – Remote

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🏄 California, Florida, +5 more states – Remote

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💵 $156k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✅ Product Manager

👻 Ghost score 1%

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Logo of Dotdigital

Dotdigital

201 - 500 employees

Founded 1999

☁️ SaaS

📣 Marketing

SaaS • Marketing

Dotdigital is a marketing automation platform, established over 20 years ago, that helps brands improve their marketing engagement using innovative tools to achieve seamless and relevant customer connections. With over 400 employees worldwide, Dotdigital serves mid-market and enterprise companies across various industries, emphasizing responsible marketing and sustainability. The company is recognized as the world's first carbon-neutral marketing automation platform with certifications in ISO14001, ISO 27701, and ISO27001. Dotdigital is committed to diversity and inclusion, and actively supports initiatives for green practices, employee wellbeing, and women empowerment in the tech industry.

📋 Description

• Own the product roadmap for merchants on unmanaged plans, from signup and onboarding through activation, retention, and expansion • Define and track metrics including activation rate, time to first live campaign, list growth, retention, and upgrade conversion • Identify friction points in the self-serve journey using product analytics, support ticket trends, session data, and direct merchant conversations • Translate CSM expertise into in-app guidance, templates, recommendations, and automation • Partner with Support and Onboarding to reduce ticket volume through product design, in-app education, and smarter defaults • Run experiments on onboarding flows, in-app messaging, and feature discovery, making decisions based on results • Write product requirements and work with Engineering and Design from discovery through launch • Collaborate with Marketing and Revenue teams on upgrade paths, pricing presentation, and lifecycle communication • Help define product management processes, including planning, prioritization, and requirements

🎯 Requirements

• 4+ years of product management experience, ideally in B2B SaaS with a self-serve or product-led growth motion • A track record of improving activation, retention, or conversion metrics through shipped product work • Strong analytical skills; comfortable pulling your own data, defining metrics, and building a case with numbers • Experience designing onboarding flows, in-app guidance, or lifecycle experiences for users who never speak to a human • Ability to work across functions and earn trust with Engineering, Design, and customer-facing teams • Comfort operating without established process, and judgment to build only as much process as the team needs • Clear, direct written and verbal communication • Nice to have: Experience in e-commerce, Shopify apps, email and SMS marketing, or conversion rate optimization • Nice to have: Familiarity with experimentation platforms and product analytics tools • Nice to have: Experience as an early PM at a startup

🏖️ Benefits

• Dental • Medical • Vision • 401K

Apply Now

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