Director, CRO, Analytics

Job not on LinkedIn

🔥 0 minutes ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

⏰ Full Time

🔴 Lead

📊 Conversion Rate Optimizer (CRO)

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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eHouse Studio

WebsiteLinkedInAll Job Openings

51 - 200 employees

📣 Marketing

💼 Consulting

📦 Logistics

Marketing • Consulting • Logistics

eHouse Studio is a company that specializes in digital commerce transformation. They offer a range of services from building and optimizing commerce experiences to marketing and enterprise integrations. eHouse Studio focuses on utilizing technologies like Shopify Plus to enhance direct-to-consumer and B2B shopping experiences, aiming to increase engagement and boost conversions. They provide tailored strategies, design, and technology solutions to create impactful online shopping experiences. Their services include site redesign, ongoing optimizations, and strategic marketing to help clients achieve sustainable growth in the eCommerce sector.

📋 Description

• Lead strategic CRO engagements for DTC ecommerce brands, including discovery, ongoing retainers, and ad hoc consulting initiatives • Serve as clients’ data-driven strategy partner across site experience, merchandising, acquisition, retention, analytics, UX, and digital product roadmaps • Develop and execute data-driven strategies aligned with short- and long-term business objectives • Identify conversion optimization opportunities across the customer funnel using quantitative funnel and behavioral analysis • Develop data-backed hypotheses and testing roadmaps with UX, Design, and Development • Design, execute, and analyze A/B and multivariate tests using appropriate statistical methods • Monitor test and site performance, flag data anomalies, and iterate on quantitative findings • Lead AI-enabled experimentation and real-time personalization initiatives • Embed AI across insight generation, test design, execution, and performance analysis • Build, QA, and deliver monthly client performance reports covering traffic, conversion, revenue, channel mix, and test results • Own analytics implementation and data integrity across GA4, Google Tag Manager, Shopify Customer Events and pixels, consent mode, bot/spam filtering, and reconciliation against Shopify orders • Build automated performance dashboards in Looker • Conduct funnel, cohort, segmentation, statistical, ROI, revenue growth, and CLV analyses • Combine quantitative analysis with user testing, surveys, interviews, persona development, journey mapping, and competitive/heuristic audits • Synthesize multi-source data into clear narratives and recommendations • Serve as final QA for analytics and CRO deliverables, oversee CRO contractors and vendors, and maintain the CRO task board in Asana • Collaborate with UX, Design, and Technical Delivery teams across site builds, migrations, redesigns, feature launches, and ongoing optimization • Contribute to internal CRO, UX, and ecommerce strategy best practices, frameworks, and thought leadership

🎯 Requirements

• Bachelor’s degree in Marketing, Business, Analytics, UX, or a related field required; Master’s degree a plus or equivalent professional experience • Proven experience leading CRO initiatives as a data-first practice, mentoring team members, guiding cross-functional teams, and owning client strategy from discovery through execution • Advanced proficiency in eCommerce analytics and translating raw data into prioritized, revenue-ranked actions • Hands-on experience with statistical modeling for web experiments, including hypothesis testing, sample size and significance calculations, and segmentation • Hands-on experience with A/B testing and experimentation tools such as Intelligems, VWO, Optimizely, Shoplift, Visually, or similar • Advanced, hands-on proficiency with Google Analytics (GA4), including custom reporting, funnel and segmentation analysis • Experience building a prioritized, resourced testing roadmap grounded in quantitative impact estimates • Shopify platform experience • Experience partnering with UX, Design, and Development teams • Experience conducting UX analysis, usability testing, and heuristic evaluations • Excellent communication and presentation skills • Highly organized, detail-oriented, and able to manage multiple client engagements in a fast-paced environment • Prior agency experience supporting multiple brands and workstreams preferred • Experience with Klaviyo or other email/retention platforms preferred • Cross-channel media literacy across paid social/search preferred • Working proficiency with BigQuery and SQL for independent, ad hoc data analysis preferred