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Consumer Marketing – Growth Lead

Job not on LinkedIn

🔥 0 minutes ago

🏄 California – Remote

infoinfo

⏰ Full Time

🟠 Senior

📈 Growth Marketing

Where this job comes from

Posted on Intuition Robotics's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

Logo of Intuition Robotics

Intuition Robotics

51 - 200 employees

🤖 Artificial Intelligence

🏥 Healthcare

Artificial Intelligence • Healthcare

Intuition Robotics is on a mission to care for our older adult population with an empathetic AI companion, allowing them to live healthier, happier and more independent lives. Their ground-breaking technology synthesizes empathy to create an AI companion, ElliQ®, that establishes a trusted relationship, maintains high engagement, and drives behavior change in older adults. The product serves as a proactive care companion that helps users stay healthy, engaged, and motivated, while alleviating the effects of loneliness and social isolation.

📋 Description

• Drive full-stack execution across multiple domains to achieve revenue targets for the direct-to-consumer channel • Develop and execute ElliQ’s multi-channel growth strategy • Drive awareness, lead generation, and user acquisition • Discover and leverage channels including paid media, email, influencers, social, print, audio, TV, and communities • Test and optimize channels to maximize reach, engagement, and ROI • Oversee media buying and budget allocation • Create and optimize content and messaging for paid ads, websites, landing pages, newsletters, social media, email, and affiliate channels • Implement automated lifecycle marketing campaigns based on user behavior and engagement • Build and manage marketing analytics and reporting • Collaborate with product and customer success teams to align growth initiatives and enhance user experience • Stay ahead of industry trends and test new channels and best practices • Report directly to the Chief Strategy Officer

🎯 Requirements

• At least 3–5 years of experience in consumer marketing, growth, or user acquisition • Proven expertise in consumer electronics or subscription business models • Expertise in A/B testing, analytics, and performance tracking • Experience working with media-buying and campaign agencies • Experience managing ad buys and optimizing ROI and performance across Meta, Google, TikTok, and OpenAI • Strong copywriting and messaging skills for email campaigns, newsletters, landing pages, and paid ads • Proficiency in CRM and marketing automation tools, including Klaviyo, Shopify, Looker, and Google Analytics • Ability to manage complex projects across cross-functional teams • Self-starter with a proactive approach • Passion for helping people, especially older adults, and a customer-first mentality

🏖️ Benefits

• Remote work arrangement • Full-time employment

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