Principal Product Manager – Activation

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $190k - $210k / year

⏰ Full Time

🔴 Lead

✅ Product Manager

Apply Now
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Logo of Evolve

Evolve

1001 - 5000 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Evolve is a vacation rental company that provides a seamless booking experience for travelers seeking private, professionally-cleaned rental homes. With a focus on hospitality, they offer 24/7 guest support and guarantee the best rates on vacation rentals. Evolve also ensures customer satisfaction with a 'Rest Easy' promise, addressing any issues that may arise. The company offers a wide variety of rental properties, including homes with specific features like pools, pet-friendliness, and proximity to popular destinations such as ski slopes and beaches. Evolve also supports the community through its Building Hospitality program and provides services for homeowners to start, manage, and grow their rental businesses.

📋 Description

• Own the product roadmap from signed agreement to a live, bookable listing • Drive activation rate, time to live, and 180-day retained activations • Identify where owners stall across property setup, photo scheduling, permits, rates, and multi-property onboarding • Ship product changes that reduce manual onboarding steps through self-serve setup, automated scheduling, and reminders • Run experiments end to end, including hypothesis development, scoping, measurement, and decision-making • Own activation instrumentation with analytics and measure signup-to-live steps by cohort • Partner with Onboarding and Operations to improve the underlying system rather than adding manual work • Partner with Lifecycle Marketing on the onboarding journey and with the Funnel Conversion PM on the signup handoff • Interview single-property and portfolio owners and translate findings into product decisions

🎯 Requirements

• 8+ years of product management experience, with meaningful time owning onboarding, activation, or time-to-value • Experience in a two-sided marketplace or operations-heavy business, ideally on the supply or seller side • Track record of moving activation, conversion, or early retention metrics, with experiments to demonstrate it • Experience partnering with operations or field teams to automate manual processes • Strong SQL skills and hands-on experience with product analytics tools such as Amplitude • Ability to build funnels and cohorts independently • Comfortable working at the specification level with engineers • Ability to take products from discovery through launch and iteration • AI-native working style using tools such as Claude or Cursor for specs, research synthesis, and analysis • Nice to have: experience with compliance-heavy or regulated onboarding, vacation rental, real estate, hospitality, property management, and multi-property or business customers

🏖️ Benefits

• Variable annual bonus based on company and individual performance • Equity in the company • 401(k) with a 4% immediate vesting match • 16–18 weeks of paid parental leave for birthing parents • 10 weeks of paid parental leave for non-birthing parents • Infertility coverage • Comprehensive medical, dental, and vision plans • 100% employer-paid dental and vision for individual coverage • Low-cost medical option • 10 free mental health visits • Pet insurance • Generous PTO • RTO for full-time exempt employees • Sick leave • Holidays • Personal holiday • Annual Evolve travel credit after one year • Discounts on stays at all Evolve properties • World-class onboarding programs • Learning and development resources • Employee Resource Groups

Apply Now

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