Director, Web Growth

Job not on LinkedIn

🔥 1 minute ago

🇺🇸 United States – Remote

💵 $220k - $242k / year

⏰ Full Time

🔴 Lead

📈 Growth Marketing

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Gametime

WebsiteLinkedInAll Job Openings

201 - 500 employees

🛍️ eCommerce

⚽ Sports

eCommerce • Entertainment • Sports

Gametime is a platform that offers last-minute ticket deals for sports, music, theater, and other live events. Users can access tickets for a wide range of events, including college football, concerts, comedy shows, theater performances, and professional sports leagues such as the NFL, NBA, MLB, NHL, and MLS. The platform emphasizes a user-friendly experience with features like all-in pricing to avoid hidden fees and a lowest price guarantee. Gametime aims to provide an easy and affordable way for users to experience live entertainment in various cities across North America.

📋 Description

• Web-driven GMV and blended contribution economics as your core metric — not the performance of any single channel in isolation. • Own the comprehensive view of a web customer’s total lifecycle, defining and strengthening the funnel to drive customer lifetime value. • Direct management of our paid search team — strategy, budget allocation, and performance, with enough SEM fluency to coach and push, not necessarily to execute it yourself. • Hands-on partnership with Product on CRO — analyzing funnel performance and customer behavior, prioritizing a testing roadmap, and pushing site/experience changes that move conversion, not just requesting them. • An experimentation engine — establishing a rigorous testing culture across landing pages, user flows, and conversion optimization, in partnership with Product and Engineering. • Building SEO and content capability from the ground up — scoping the opportunity, deciding whether it's an agency, contractor, or eventual hire, and standing up the initial engine. • Cross-functional input into paid social and CRM where it intersects with the web funnel or GMV mix, without formal ownership of that channel. • A clear, data-grounded point of view on when web should feed app installs versus stand on its own, with tradeoffs made explicit to leadership. • Full-funnel economics — blended CAC/LTV, contribution margin, AOV — as the language you use to defend tradeoffs, not channel-level vanity metrics. • Visibility and operating cadence — building the dashboards, metrics, and business reviews that keep web growth focused on the highest-impact opportunities.

🎯 Requirements

• 8–12 years in growth, web product, ecommerce, or CRO, including 2–3+ years owning a revenue or GMV number that spanned more than one channel. • Strong web product sense: you can look at a funnel, form a hypothesis about what's broken, and work with Product/Design/Engineering to test and fix it yourself — this is the core muscle of the role. • Working fluency in paid search — you understand SEM well enough to direct strategy, coach a team, and ask sharp questions, even if you're not the one in the platform day to day. • Fluency in full-funnel economics — blended CAC/LTV, contribution margin, AOV — as the language you use to make and defend decisions. • Experience standing up new capability (a channel, a team, a vendor relationship) from a lean or zero starting point. • A track record of being evaluated on a business outcome rather than a channel KPI.

🏖️ Benefits

• Flexible PTO • Competitive salary & equity package • Monthly Gametime credits for any event ($1,200/yr) • Medical, dental, & vision insurance • Life insurance and disability benefits • Diverse Family-forming benefits through Carrot Fertility • 401k, HSA, pre-tax savings programs • Company off-sites and meet-ups • Wellness programs • Tenure recognition