Brand Design Lead

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Gaming Laboratories International, LLC

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1989

💼 Consulting

⚖️ Legal

📣 Marketing

Consulting • Legal • Marketing

Gaming Laboratories International, LLC (GLI) is a leading provider of testing and certification services for the gaming industry. GLI offers an extensive range of services that include pre-compliance testing, quality and performance testing, consulting, and various training and educational programs aimed at ensuring compliance with gaming regulations. Their comprehensive expertise supports operators, regulators, and suppliers in maintaining integrity and security in gaming systems across both traditional and digital platforms.

📋 Description

• Own and evolve 0G's brand identity, including typography, color, imagery, motion, and illustration • Build and maintain a scalable brand system with guidelines, templates, and reusable components • Ensure brand consistency across web, social, events, content, and presentations • Translate brand and marketing strategy into visual systems and narrative-driven creative • Lead creative development for product launches, campaigns, community activations, and ecosystem events • Design or direct social graphics, video content, website updates, keynote decks, and event collateral • Partner with leadership on narrative and positioning, contributing to how the story is shaped • Manage and direct external vendors, freelancers, and agencies as needed

🎯 Requirements

• Senior-level experience in brand design, brand communications, or creative direction • Experience at a leading brand agency or globally recognized company • Strong portfolio demonstrating identity systems, campaign creative, storytelling, and high-quality visual execution across digital and physical formats • Proven ability to partner with senior stakeholders and contribute to brand narrative and strategy • Comfortable working at pace in a startup environment with shifting priorities • Fluency in industry-standard design tools, including Figma and Adobe Creative Suite • Preferred: experience in consumer-facing or growth-focused brand work • Preferred: background in crypto, AI, or developer-focused products • Preferred: motion design, 3D, or video direction capability • Preferred: experience supporting PR, event marketing, or integrated campaigns

🏖️ Benefits

• The opportunity to contribute to making AI a public good • A self-directed environment where you can take initiative to shape your role and career • Market-competitive compensation including, for most roles, exposure to pre-launch tokens • Reimbursements towards Transcendental Meditation • Reimbursements towards Landmark Education • Reimbursements towards Art of Communication • Reimbursements towards Speech Coach • Fitness, gym and exercise memberships/classes