Senior Social Media Manager

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GAMURS Group

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2020

🎮 Gaming

📱 Media

Gaming • Media • Advertising

GAMURS Group is a digital media company that owns and operates a network of publications and social media communities. The group focuses on creating content related to video games, esports, entertainment, and geek culture, with major brands like Dot Esports, We Got This Covered, and Prima Games under its umbrella. They deliver both breaking news and timeless content, fostering trustworthy and reliable information that helps communities thrive. GAMURS Group connects brands to hard-to-reach audiences through its extensive reach of 66 million monthly readers and 144 million monthly article views. Their services include advertising solutions, bespoke campaigns, and content publication. The company has offices in Sydney, Austin, and Belgrade.

📋 Description

• Own and manage a portfolio of approximately 5–7 Facebook pages, including several high-value and established assets. • Take full responsibility for daily content sourcing, captioning, publishing, scheduling and optimisation across assigned pages and channels. • Deliver consistently strong posting volume without sacrificing content quality, accuracy or relevance. • Be accountable for performance across impressions, engagement, follower growth and revenue. • Identify, develop and scale news templates, graphics, memes, short-form video and other engagement-led content formats. • Create, edit and repurpose platform-native short-form video content, including selecting footage, developing strong hooks, adding captions and on-screen text, and adapting assets to the requirements of Facebook, Instagram, TikTok and other platforms. • Source and package content across major entertainment verticals such as Netflix, horror, Marvel, DC, Star Wars, gaming, film and television. • Understand the different audiences, tones and content opportunities within each assigned fandom or vertical. • Monitor page and post performance throughout the day and adjust content mix, frequency, caption length and timing based on results. • Identify emerging trends, breaking news, trailers, casting updates, announcements and other high-potential content opportunities quickly. • Develop original content ideas that generate meaningful engagement while remaining appropriate for each page’s audience and identity. • Share strong-performing content, formats and learnings across the wider social network. • Assist with posting and coverage across other priority pages during major news cycles, team absences or performance gaps. • Help improve underperforming pages by identifying weaknesses in content selection, execution, branding or posting strategy. • Support other Social Media Managers by sharing feedback, examples and proven best practices. • Collaborate with social leadership on page strategy, content testing, network-wide initiatives and performance priorities. • Provide clear updates on page performance, experiments, key learnings, risks and next steps. • Maintain high standards of editorial accuracy, brand consistency, platform compliance and content quality.

🎯 Requirements

• 1-3 years of experience in social media management, preferably within entertainment, media, gaming, film or television. • Strong knowledge of online fandom culture and major entertainment properties, such as Netflix, Marvel, DC, Star Wars, horror and gaming. • Demonstrated ability to grow reach and engagement across established social accounts, with particularly strong knowledge of Facebook. • Excellent understanding of Facebook content performance, audience behaviour and platform trends. • Strong editorial judgment and the ability to identify news, stories and content with high viral potential. • Proficiency with Canva and/or Adobe Photoshop, with the ability to create, adapt and quality-check social graphics. • Required hands-on short-form video production and editing experience using tools such as CapCut, Adobe Premiere Pro, Final Cut Pro or similar software. • Strong understanding of platform-native video formats, hooks, pacing, captions, aspect ratios and other creative elements that improve retention and engagement. • Experience using third-party social publishing and scheduling tools such as Post Planner, Hootsuite, Sprout Social or similar platforms. • Strong understanding of content scheduling, queue management and maintaining consistent coverage across weekdays and weekends. • Comfortable working across multiple Facebook pages and managing a high volume of scheduled and reactive content. • Experience using platform analytics and reporting tools to assess performance and inform content decisions. • Confident using AI-powered creative tools such as ChatGPT, Gemini or similar platforms to support image generation, visual ideation and efficient social content creation. • Ability to adapt tone, content selection and creative execution across different fandoms and audience groups. • Comfortable working in a fast-paced environment with high posting volume and rapidly changing priorities. • Highly organised, proactive and capable of managing multiple valuable pages independently. • Strong written communication skills and attention to detail. • Able to interpret performance data and turn insights into clear content decisions. • Willing to support the wider team and contribute beyond directly assigned pages.