Senior Programmatic Campaign Manager – DV360 Expert

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🔥 10 minutes ago

🌵 Arizona – Remote

🌵 Arizona – Remote

⏰ Full Time

🟠 Senior

📈 Performance Marketing

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Genius Monkey

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2004

☁️ SaaS

📱 Media

🤝 B2B

SaaS • Media • B2B

Genius Monkey is a programmatic advertising platform and managed ad service that helps brands and agencies reach targeted customers across display, video, OTT/CTV, audio, native, social and retargeting channels. The company combines behavioral data, measurement and validation, and real-time optimization (“Quants With Human Oversight®”) to drive cost-effective attribution and conversions through a dashboard and fully managed campaigns. Genius Monkey serves enterprise, agency and e-commerce clients, emphasizing brand safety, cross-device reach, and performance-driven results.

📋 Description

• Own end-to-end DV360 campaign management — insertion orders, line items, bid strategies, budgets, pacing, and creatives — across display, video, YouTube, CTV/OTT, audio, and DOOH • Build and manage DV360 seat structure, partner/advertiser hierarchy, and workflows as we scale our new seats • Design and deploy advanced audience strategies using first-party data, Google audiences, Floodlight activity, and Customer Match, with clean integration to Campaign Manager 360 (CM360, formerly DoubleClick Campaign Manager) • Execute and optimize algorithmic/automated bidding, Custom Bidding scripts, and optimized targeting to hit and beat client KPIs • Negotiate and traffic Programmatic Guaranteed, Preferred Deals, and Private Marketplace (PMP) deals; manage deal IDs and inventory quality • Optimize to KPIs and establish healthy, sustainable traffic and conversion growth while controlling working-vs-non-working spend • Partner with account management and client development teams to maximize ROAS and translate performance into clear client-facing insights • Plan, execute, optimize, and track campaigns across DV360 and complementary DSPs and networks • Monitor campaign delivery to ensure campaigns run as expected and meet targeting, brand-safety, and viewability objectives • Troubleshoot trafficking, tagging, measurement, and discrepancy issues, and serve as the escalation point for DV360 questions across the team • Establish DV360 best practices, QA processes, and documentation, and mentor Digital Campaign Specialists on the platform

🎯 Requirements

• 5+ years of hands-on DV360 (Display & Video 360 / DoubleClick Bid Manager) campaign management experience — this is a specialist, not a generalist, role • Deep, demonstrated command of the Google Marketing Platform: DV360, Campaign Manager 360 (CM360), and Google Analytics; DoubleClick-era experience a strong plus • Proven expertise across display, video, YouTube, and CTV buying, plus audience building, Floodlight/conversion tracking, and deal-based (PG/PMP/Preferred) buying • Fluency with DV360 reporting, custom bidding, and reading into underlying data to drive optimization decisions • Strong analytical skills and the ability to make sound decisions from a combination of intuition and data-driven results • A passion for developing effective programmatic strategies and staying ahead of platform changes • Education: BA or BS degree and 5+ years of comparable programmatic/DV360 experience • Google Marketing Platform (DV360) and Google Ads certifications required; additional DSP or measurement-platform certifications a strong plus.

🏖️ Benefits

• Exceptional Health, Dental, and Vision benefits • 401(K) Plan • Monthly catered lunches • 2 weeks paid time off, 3 weeks after 2 years