Director of Business Development – Higher Education, Food Service Management

🕒 October 24, 2025

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Logo of Genuine Foods

Genuine Foods

501 - 1000 employees

Founded 2013

Genuine Foods is the leading national, purpose-driven food service company. We turn everyday meals into memorable experiences through delicious, scratch-made dishes rooted in culinary excellence, health and wellness, and hospitality that goes beyond the plate.

📋 Description

• Lead Sales Strategy: Develop and execute effective sales strategies to achieve individual and organizational revenue goals within the higher education market. • Pipeline Development: Build and manage a robust three-year pipeline of qualified prospects; leverage CRM tools to ensure consistent tracking and communication. • Proposal & RFP Management: Evaluate RFPs and RFIs for alignment and viability; lead the development of pricing and technical proposals using company resources and financial modeling tools. • Client Engagement: Initiate and manage client relationships throughout the sales cycle, including discovery meetings, presentations, tastings, and contract negotiations. • Industry & Market Research: Stay current on competitor activity, industry trends, and client needs; use insights to refine Genuine Foods' positioning and sales process. • Regulatory Compliance: Maintain working knowledge of contracting regulations and institutional requirements for higher education clients. • Internal Collaboration: Partner with culinary, operations, marketing, and leadership teams to develop and present comprehensive, client-centered solutions.

🎯 Requirements

• Minimum 5 years of consultative sales experience, including at least 3 years selling contract foodservice management solutions to higher education institutions. • Strong understanding of campus dining operations, student experience priorities, and university procurement and contracting processes. • Demonstrated success in developing complex proformas and conducting financial analysis. • Track record of exceeding sales targets and negotiating successful contracts. • Proficiency in identifying and responding to RFPs/RFIs. • Existing network and higher education client relationships strongly preferred. • Entrepreneurial, self-directed, and collaborative mindset with strong adaptability and problem-solving skills.

🏖️ Benefits

• Competitive compensation and performance bonuses • Medical, dental, and vision insurance • 401(k) with company match • Paid time off and wellness support • Opportunity to join a mission-driven, high-growth company on the rise

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