B2B ABM Manager

Job not on LinkedIn

🔥 11 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $110k - $145k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

👔 Manager

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Lumen Energy

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2018

⚡ Energy

🏠 Real Estate

💸 Finance

Energy • Real Estate • Finance

Lumen Energy is a company focused on unlocking solar funding opportunities and providing end-to-end solar solutions for commercial real estate. The company partners with organizations to provide solar feasibility assessments, manage solar projects, and incorporate solar strategies in real estate development cycles. Lumen Energy's platform offers solar performance monitoring, ESG reporting, and financing options to optimize the implementation and management of solar energy solutions in real estate portfolios. The company aims to decarbonize and add value to real estate properties by making solar energy a profitable and manageable investment.

📋 Description

• A quarterly target for qualified meetings booked and pipeline sourced into ICP accounts. • Lumen's outbound engine, end-to-end, across multiple channels — list building, sequencing, copy, send, iterate. Cold calling included: define the scripts, make calls yourself, and set up AEs to make them as well. • The campaign calendar — briefs, creative, audience targeting, launch, optimization, post-mortems. • Account-Based Marketing programs for tier-1 institutional prospects — multi-channel, multi-touch, measurably tied to pipeline. • The marketing tech stack — HubSpot ownership for campaign execution, lead scoring, attribution, and pipeline reporting; sequencer, enrichment, intent data, and ABM tooling. • AI-assisted SDR (AISDR) programs — execute and optimize for scalable outreach where it can extend the team's reach without diluting message quality. • The measurement stack — channel ROI, cost per meeting, cost per opportunity, conversion rates by stage and segment. A weekly scorecard everyone reads. • Run tight feedback loops on outbound campaigns, lead routing, handoff SLAs, meeting quality scoring, and message-market fit signal. Translate market insights and campaign learnings into actionable sales intelligence. Partner on sales enablement materials — marketing owns the artifact; you bring the messaging and the data. • Plan and execute multi-channel top-funnel programs across outbound email, LinkedIn, paid search and social, events and conferences, webinars, partnerships, content syndication, and ABM. Test relentlessly — new channels, new lists, new ICP cuts, new offers. Manage outside vendors, agencies, and contractors; bring work in-house when it's cheaper or better. Partner on positioning, ICP definition, and territory strategy as the funnel teaches us what resonates.

🎯 Requirements

• ~5–7 years in B2B growth, lead gen, GTM, ABM, or sales development — with a steep trajectory and a track record of doing more each year. • Marketing operator first: you write the email, build the list, set up the sequence, run the ads, pull the report. Manager second: you can hire, brief, and direct help once volume demands it. • Comfortable selling to sophisticated institutional buyers — long sales cycles, multiple stakeholders, complex products. CRE, climate tech, proptech, financial services, or B2B SaaS backgrounds are most relevant. • Numbers-native: lives in a dashboard, makes decisions from data, can build the dashboard if it doesn't exist. • Expert-level proficiency with HubSpot or a comparable marketing automation platform; familiarity with AI-powered SDR tools and modern outbound stacks. • Strong written instinct — outbound copy, ad copy, landing pages, sales enablement. • High agency: figures out what to do when no one tells you, ships before it's perfect, owns outcomes. • Scrappy with a budget; rigorous with attribution.

🏖️ Benefits

• Comprehensive health, dental, and vision insurance • 401(k) plan • Flexible PTO • Remote work flexibility • Professional development budget • Equipment and home office stipend • Mission-driven work accelerating the clean energy transition