Social Media and Influencer Relations Associate

🕒 June 30

🇺🇸 United States – Remote

💵 $88k - $106k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

💕 Social Media Manager

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Grafana Labs

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2014

🏢 Enterprise

☁️ SaaS

🤖 Artificial Intelligence

Enterprise • SaaS • Artificial Intelligence

Grafana Labs is a company that specializes in open-source observability technologies and solutions. It offers a comprehensive suite of tools for logging, metrics, tracing, and profile management with products like Grafana, Loki, Tempo, and Mimir. Their offerings are designed to help businesses visualize, monitor, and alert on data from various sources, providing capabilities such as anomaly detection, root cause analysis, and service level objective management using AI/ML insights. Grafana Labs provides both cloud-based and self-managed solutions, ideal for infrastructure, application, and frontend observability. Additionally, their platform supports integration with various data sources like Prometheus and OpenTelemetry, making them a key player in the observability and infrastructure monitoring space.

📋 Description

• Support and evolve the influencer relations and content creator program, including strategy, recruitment, onboarding, budgeting, relationship management, and reporting • Develop social media plans for spokespeople and translate industry trends, product narratives, and leadership perspectives into social content • Draft, edit, and publish leaders’ social content across LinkedIn, X, and other channels • Assist with the employee advocacy program to amplify key messages through Grafanistas • Build and optimize AI-assisted workflows for content development, campaign planning, and stakeholder collaboration • Partner with social, PR, community, product marketing, events, and developer relations on creator opportunities and integrated campaigns • Support social content creation and adaptation, including short-form video and campaign toolkits • Help manage, schedule, and publish the Big Tent podcast • Support internal communications coordination • Provide support for high-priority PR moments across planning, writing, coordination, amplification, and analysis • Provide on-site support at company and industry events, including staffing executive and customer interviews

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, or a related field • Minimum 4 years of marketing experience, preferably in social media marketing or public relations at a fast-growing startup • Proven experience building AI workflows using tools such as Claude Code • Excellent written and verbal communication abilities and strong interpersonal skills • Willingness to travel approximately 20% globally • Proficiency in Sprout Social, Brandwatch, BusinessWire, or similar tools • Minimum 2 years of video-editing experience with Descript, Premiere, or similar tools • Ability to work independently and as part of a globally distributed team in a fast-paced environment • Willingness to learn and adapt to new marketing trends and technologies • Proven track record of developing high-impact influencer campaigns

🏖️ Benefits

• Equity • 100% remote work • Career growth pathways • In-person onboarding • 30 days of annual leave per annum • 3 annual leave days reserved for Grafana Shutdown Days • Transparent communication and regular company-wide updates • Autonomy and support to ship great work and try new things • Empowered, high-trust, low-ego culture • Approachable, visible, and transparent leadership • Global, collaborative culture