Senior Content Marketing, Social Media Manager

Job not on LinkedIn

🔥 12 hours ago

🇺🇸 United States – Remote

💵 $108k - $180k / year

⏰ Full Time

🟠 Senior

💕 Social Media Manager

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Hatch

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1955

💼 Consulting

🏗️ Construction

🎖️ Defense

Consulting • Construction • Defense

Hatch is a company focused on performance innovations and engineering solutions aimed at decarbonizing the steel industry and supporting a battery-centric economy. They provide innovative strategies for energy transformation and help cities plan for a sustainable future. By designing low carbon solutions and altering the way industries operate, Hatch is committed to creating a positive impact on the environment and society.

📋 Description

• Develop and execute Hatch’s content marketing strategy across the buyer journey • Create differentiated messaging and content for SMB, mid-market, and enterprise audiences • Write, edit, and ship content across websites, landing pages, campaigns, email, social, customer stories, sales enablement, video, events, and other marketing channels • Build and evolve messaging frameworks, architecture, voice and tone, editorial guidelines, and persona-specific messaging • Develop SEO-first content strategy using keyword and intent research, topic strategy, content architecture, optimization, and GEO/AEO opportunities • Measure traffic, rankings, engagement, conversion, leads, and pipeline influence to improve content strategy and execution • Own organic social strategy across LinkedIn, Meta, X, and Instagram, while experimenting with TikTok, YouTube, and emerging channels • Build and manage the social editorial calendar and external agencies or partners • Own community engagement across social feeds, comments, groups, and communities • Build executive thought-leadership programs and ghostwrite for leaders • Develop customer stories and video case studies from story identification and interviews through scripting and production • Write narratives, scripts, and talk tracks for keynotes, conference sessions, webinars, executive presentations, videos, and other high-visibility moments • Help define Hatch’s voice, messaging, and market-facing stories

🎯 Requirements

• 7+ years of B2B content marketing experience, preferably within high-growth SaaS, AI, or technology • Exceptional writing and editing ability with a portfolio demonstrating outstanding work across multiple formats, audiences, and channels • Ability to develop strategy and personally execute work with speed, creativity, and consistently high quality • Deep understanding of B2B SaaS buying journeys • Experience developing differentiated content for SMB, mid-market, enterprise, and multiple buyer personas • Strong SEO expertise and experience building search-led content programs that drive measurable organic growth • Experience developing messaging frameworks, content architecture, voice and tone guidelines, and editorial standards • Experience owning organic social programs and managing agencies across LinkedIn and other major social channels • Experience with community management and engagement, social listening, advocacy, or community programs • Experience developing executive thought leadership, customer storytelling, video, and multimedia content • Strong analytical instincts and experience using content and social performance data • Strong creative instincts with an eye for modern design, brand, and visual storytelling • Builder’s mindset, bias for action, resourcefulness, ability to move quickly, and comfort wearing multiple hats • Hands-on proficiency with Canva, Figma, Adobe Creative Suite, or similar design tools is a bonus • Experience producing or directing customer videos and short-form social content is a bonus • Experience with GEO/AEO and AI-driven search optimization is a bonus • Experience marketing to home services, field services, vertical SaaS, or SMB audiences is a bonus • Experience using AI tools to increase content velocity, creativity, optimization, and performance is a bonus • Legally authorized to work in the U.S. • Must disclose whether employment visa sponsorship is required now or in the future

🏖️ Benefits

• Full medical, vision, and dental effective the first day • 15 days PTO, increasing with 2+ years of tenure • 12 paid holidays plus one floating holiday • Up to 14 weeks of parental leave • Monthly wellness subsidy • Work from home reimbursement • Flexible spending account • 401(k) retirement savings plan • Employee stock purchase plan • Potential bonus • Remote work arrangement • Equal opportunity employer • Reasonable accommodations during the job application process