Marketing Ops Analyst

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $125.5k - $147.6k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

👻 Ghost score 2%

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Logo of Honeycomb.io

Honeycomb.io

51 - 200 employees

Founded 2016

☁️ SaaS

🏢 Enterprise

🤖 Artificial Intelligence

SaaS • Enterprise • Artificial Intelligence

Honeycomb. io is an observability platform designed to provide comprehensive insights into application performance. It unifies logs, metrics, and traces into a single data type, allowing engineers to quickly diagnose and resolve issues. Honeycomb. io offers features like distributed tracing, anomaly detection, and service maps to help teams enhance system visibility and operational efficiency. It integrates with popular cloud services like Amazon Web Services and Kubernetes, and supports technologies such as OpenTelemetry. Honeycomb. io aims to enable engineering teams to deploy confidently, reduce incident response times, and improve overall productivity.

📋 Description

• Build full-funnel reporting connecting marketing activity in HubSpot to opportunities and closed-won business in Salesforce • Make reporting visible to executives and teams across the organization • Define and document attribution, including “influenced” versus “marketing-sourced” and marketing-led, sales-led, or SDR-led lead tagging • Partner with marketing on lead scoring and lead flow into Salesforce • Improve campaign ROI measurement to guide spending decisions • Establish shared metric definitions and publish them as a single source of truth • Build reports and dashboards with AI tools, refine them with stakeholder feedback, and publish final versions to the BI tool on a regular refresh schedule • Analyze data, including with AI, to surface new patterns and insights • Partner with marketing, RevOps, and the broader revenue organization to improve visibility, forecasting, and accountability

🎯 Requirements

• About 3 to 5 years of experience, ideally in marketing, revenue operations, or a multi-hat go-to-market role • Strong analytical skills, with hands-on experience in Excel and BI tools • Working knowledge of marketing concepts and terms, such as MQLs • Interpersonal skills to negotiate shared definitions across teams with different perspectives • Curiosity about AI and how to use it in analysis • Experience in a SaaS environment • Bonus: ability to read SQL (writing it is not required) • Must verify identity and eligibility to work • Honeycomb cannot currently sponsor or support visa transfers

🏖️ Benefits

• Generous equity with employee-friendly stock program • Transparent pay based on levels relative to experience • Unlimited PTO • Distributed-first mindset and culture • Home office, co-working, and internet stipend • Full benefits coverage for employees, with additional coverage available for dependents • Up to 16 weeks of paid parental leave, regardless of path to parenthood • Annual development allowance • Reasonable accommodations throughout the hiring process

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