Social Media Specialist

🔥 14 minutes ago

🌵 Arizona – Remote

🌵 Arizona – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

💕 Social Media Manager

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HonorHealth

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 2013

🏥 Healthcare

📚 Education

Healthcare • Education

HonorHealth is an integrated healthcare organization that offers hospital and outpatient medical services, primary care, urgent care, telehealth (E-Visits), and patient-facing digital tools like MyChart. The organization also operates a research institute, offers academic programs (residencies, fellowships, CME, medical student resources), maintains a foundation and volunteer/community programs, and provides patient resources such as billing, price transparency, and online appointment scheduling. HonorHealth positions itself as a community-focused health system delivering clinical care, education, and research.

📋 Description

• Responsible for supporting the Marketing department and HonorHealth to achieve overall business goals by creating, managing and executing a social media strategy on all platforms • Focused on building our brand and ensuring customer engagement through creating relevant healthcare content, social media advertising, lead generation, customer service and actionable analytics • Writing, graphic design and video production skills are required to be successful in this role • Develops and executes a comprehensive social media strategy that is consistent with HonorHealth’s brand identity and business goals • Leads the social content calendar in collaboration with the Marketing content/communications manager • Creates meaningful content on all social media platforms, including writing and editing social media posts, utilizing design skills for brand graphics and video editing/production for video-based platforms • Proactively positions HonorHealth by leveraging news content and storytelling to promote the positive actions and behaviors/accomplishments of team members and physicians • Serves as a brand expert, advises on content development, and provides support and advocacy to our employed and affiliated physicians, executives, staff and other business stakeholders across all social media channels • Collaborates with others to support overall brand customer service standards by managing a high volume of daily social media messages • Responsible for managing all social inquiries • Communicates effectively, including responding and escalating concerns in a timely manner • Uses analytical tools to monitor and evaluate HonorHealth’s social media presence and performance • Prepares monthly reports on social media marketing efforts • Suggests recommendations to adjust the social media marketing strategy for optimal results • Regularly meets with stakeholders to enhance/build relationships to understand needs, create a shared understanding of strategies and outcomes and receive feedback

🎯 Requirements

• Social media management experience • Strong creative skills - can film, photograph, edit videos, create content for social media platforms • Graphic/multi-media design skills • Understanding of basic healthcare marketing • Bachelors in marketing, social media management, digital marketing, communications, media, journalism, or a related discipline • 3 years in Social media management experience

🏖️ Benefits

• Great care starts with great people. • Nine acute-care hospitals • Over 200 primary, specialty and urgent care centers • More than 17,000 team members and 4,000 medical staff