Product Marketing Manager

🔥 4 minutes ago

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iubenda

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2011

📋 Compliance

☁️ SaaS

🤝 B2B

💰 $100k Seed Round on 2011-06

Compliance • SaaS • B2B

iubenda is a company that specializes in providing comprehensive solutions for website privacy and cookie management. They offer tools that allow website owners to ensure compliance with privacy regulations by managing users' consent for cookie usage. iubenda focuses on helping businesses navigate the complexities of data privacy, offering customizable cookie preferences and consent management features. Their services are designed to enhance user experience while ensuring regulatory compliance.

📋 Description

• Defining product positioning and messaging, making sure every selling point is sharp, relevant, and customer-driven; • Owning the product-led growth strategy, defining priorities and long-term direction; • Leading go-to-market planning and execution for new features from announcement to launch; • Developing use cases grounded in real customer needs, translating them into compelling narratives; • Conducting market research and competitive intelligence to inform strategy and keep us ahead of the curve; • Driving sales enablement by creating materials and supporting the Sales team with the knowledge and tools they need; • Tracking and reporting on growth-related goals and identifying areas for improvement.

🎯 Requirements

• Full proficiency in English; • At least 5 years of experience in Product Marketing; • Strong experience in positioning heavily technical SaaS features, starting from customer needs analysis (pain/gain framework) through to messaging and GTM execution; • Solid understanding of software development dynamics, and of SaaS functionalities and metrics; • A proactive mindset and a genuine drive to contribute to the company's growth; • Strong interpersonal and communication skills with proven ability to work effectively across cross-functional teams.

🏖️ Benefits

• Remote work 🌴 Work 100% remotely, or from our offices, whatever works best for you. • Company retreats 🏔️ Once a year, we hold fully paid, week-long retreats in beautiful locations such as Venice, Athens, and Palermo, where we work, connect, and recharge together. • All-in-One flex budget 💳 A yearly sum of up to 1.000€ that you can tailor to your personal needs, whether it’s private health coverage, meal vouchers, childcare, learning, fitness, or other lifestyle choices. • Work equipment supply scheme 💻 A policy designed to help you create the perfect setup and perform at your best. • Collaborative, multicultural team 🧩 Join a team of talented, international colleagues in a friendly, open, and highly collaborative environment.