VP, New Business Development – Events

🔥 4 hours ago

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Jack Morton Worldwide

501 - 1000 employees

Founded 1939

📣 Marketing

📱 Media

🤝 B2B

Marketing • Media • B2B

Jack Morton Worldwide is a global experience-brand agency that specializes in building immersive brand experiences. The agency is best known for event and experiential marketing, integrated campaigns, digital and content marketing, sponsorship marketing and employee engagement, with additional expertise in experiential technologies (AR/VR), trade shows & exhibits, healthcare experiences and broadcast design. Jack Morton delivers multi-channel, multi-discipline creative and production services and is part of the Interpublic Group (IPG).

📋 Description

• Lead the agency's growth strategy across target industries, markets, and service offerings, developing scalable commercial strategies that drive profitable net-new revenue. • Partner with the Head of Growth to define annual revenue targets, growth priorities, and market expansion plans, and support the continued evolution of the New Business organization — including team structure, role clarity, performance expectations, and growth operations. • Identify emerging opportunities, industry trends, and whitespace areas to expand market relevance. Foster a high-performing growth culture rooted in accountability, collaboration, and commercial acumen. • Mentor New Business leaders and cross-functional pursuit teams to elevate enterprise selling capabilities and executive-level engagement. • Own the agency's net-new business pipeline — from opportunity sourcing and qualification through pursuit strategy and close. Lead strategic enterprise-level pursuits, build senior relationships with prospective clients and marketing leaders, and guide pursuit teams in developing differentiated solutions, commercial models, and compelling client narratives. • Oversee pipeline management, forecasting, opportunity reporting, and revenue tracking. Establish KPIs tied to pipeline health, conversion rates, revenue growth, and profitability. • Drive consistency in CRM usage, forecasting methodologies, and pursuit governance. Partner with Finance and Operations to align growth strategies with margin expectations. • Support agency integration initiatives by aligning processes, reporting structures, and commercial best practices across teams, regions, and legacy organizations.

🎯 Requirements

• 10+ years of progressive leadership in experiential marketing, integrated marketing, or agency environments • Proven success leading business development and revenue growth initiatives • Demonstrated ability to secure and grow complex, multi-million-dollar client relationships • Deep understanding of experiential marketing, events, and integrated campaign ecosystems • Strong executive presence with exceptional communication, presentation, and negotiation skills • Experience leading cross-functional pursuit teams in fast-paced agency environments • Strong strategic, analytical, operational, and financial acumen • Proficiency with CRM systems, pipeline governance, and data-driven commercial operations • Existing industry relationships and strong professional network • Experience with organizational transformation or commercial operations modernization - preferred • Familiarity with AI tools, automation, and emerging growth technologies - preferred • Strategically and commercially driven — entrepreneurial, collaborative, and data-informed. Executive-level relationship builder with strong communication skills and a systems-thinking approach. Comfortable navigating ambiguity, passionate about innovation, and committed to building scalable growth organizations

🏖️ Benefits

• candidates based in NYC or near a Jack US office strongly preferred

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