Event & Field Marketing Manager – Fractional

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🔥 0 minutes ago

🗽 New York – Remote

🗽 New York – Remote

💵 $60 - $90 / hour

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

🎪 Events

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Kaizen Labs

WebsiteLinkedInAll Job Openings

11 - 50 employees

☁️ SaaS

🏛️ Government

👥 B2C

SaaS • Government • B2C

Kaizen Labs is a company focused on providing cutting-edge software solutions for parks and recreation management, primarily aimed at enhancing the digital experiences of city residents. Their software allows users to easily book public parks, recreation centers, and facilities, while also offering a streamlined system for permits and licenses. Through a unified platform, Kaizen Labs simplifies resident engagement, allowing for easy communication between the community and local government. The company's mission is to create meaningful connections between residents and government entities, making city services more accessible and user-friendly.

📋 Description

• Own Kaizen's events strategy end-to-end, including the annual calendar anchored to the federal buying year • Evaluate conferences and sponsorships, negotiate sponsorship levels and booth placement, and decide where Kaizen participates • Own booth design, demo staging, collateral, swag, vendors, and production partners • Run the field motion alongside sales, including account targeting, pre-event outreach, meeting scheduling, travel, staffing, and follow-up • Own executive dinners, agency roundtables, and closed-door briefings around major shows • Secure leadership speaker placements, panel submissions, and awards, with photo, video, and customer-story capture • Scope and build Kaizen-hosted summits, dinner series, or recurring briefings • Own event budget management and reporting tied to pipeline, qualified meetings, and cost per meeting • Navigate federal, state, and local gift and hospitality ethics rules with Legal

🎯 Requirements

• 5–15 years in events, experiential marketing, or field marketing • Direct ownership of event strategy and budget • Demonstrated experience owning a conference circuit, sponsorships, booth builds, and event operations • Knowledge of the federal conference landscape, or ability to learn it quickly • Experience running events for federal or public sector buyers is a significant advantage • Experience building an events program from part-time or fractional coverage • Experience partnering with sales on targeting and follow-up, measured against pipeline • Experience producing owned events such as dinners, roundtables, and summits • Excellent written and verbal communication • Comfortable drafting invitations, event briefs, run-of-show documents, and executive preparation materials • Sound judgment under time pressure and public visibility • Comfortable with operational details including shipping, badge scans, AV, staffing, and seating plans • Credibility with senior government audiences • Ability to manage vendors, agencies, and production partners • High autonomy in ambiguous, fast-moving environments • Familiarity with AI tools and using them in daily workflows • Emotional intelligence, thoughtfulness, and empathy toward public-sector missions

🏖️ Benefits

• 100% employer-paid medical, dental, and vision coverage for employees and dependents • $100,000 in fully paid life insurance • FSA and Dependent Care FSA • One Medical membership • Fertility and family-building support through Carrot • 401(k) through Guideline with a 2% company match • 16 weeks of fully paid parental leave for birthing parents • 10 weeks of fully paid parental leave for non-birthing parents • Unlimited PTO with a two-week minimum • Closed for all federal holidays • Company-wide winter break the week of Christmas • Company offsites throughout the year • Up to $750 one-time home office or desk setup stipend for NYC-based employees; $500 for remote employees • $50/month commuter benefit • Expensed lunch while in the office • Company-provided laptop of your choice • Fully covered gym membership at Grindhouse for office employees • $100/month gym or physical fitness reimbursement for remote employees • $100/month utility stipend • $500/year professional development stipend • $250/year recreation stipend • $300/quarter pet care stipend