Growth Marketing Manager

🔥 17 hours ago

🐊 Florida – Remote

🐊 Florida – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Kami

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2013

📚 Education

☁️ SaaS

🤖 Artificial Intelligence

💰 $1M Seed Round on 2019-01

Education • SaaS • Artificial Intelligence

Kami is an educational technology company that empowers teachers and students by providing tools for accessible learning and collaboration. With features such as PDF annotation, AI-powered assessments, real-time monitoring, and integration with learning management systems like Google Classroom, Microsoft Teams, and Schoology, Kami supports varied educational roles including teachers, SPED teachers, and academic leaders. Designed with accessibility in mind, it transforms static resources into engaging content and facilitates collaborative learning experiences. Kami is trusted by millions worldwide to enhance educational outcomes through innovative digital solutions.

📋 Description

• Develop, implement, and manage multi-channel growth marketing campaigns, including ABM, paid advertising, and lead nurturing programs • Generate and convert pipeline for sales teams across school, district, and state levels • Oversee setup, configuration, and optimisation of lead scoring models, lead routing rules, and campaign workflows in marketing automation and CRM systems • Collaborate with RevOps, Marketing Operations, and Lifecycle Marketing Specialists • Collaborate with the Head of Digital and sales team to define target accounts and establish priorities • Align marketing and sales efforts around shared success metrics • Develop and execute programs that deliver high-quality, sales-ready leads • Design, launch, and manage targeted ABM programs for high-value regions and strategic accounts • Ensure personalised messaging aligns with sales engagement strategies • Translate market research, customer feedback, and data analysis into insights for targeted growth marketing programs • Explore and test new marketing tactics, channels, and creative approaches to generate demand in the education technology landscape

🎯 Requirements

• Minimum of three (3) years of experience in a growth marketing, digital marketing, or demand generation role in a SaaS organisation • Technical proficiency in marketing automation platforms and CRM systems • Strong understanding of lead scoring, lead routing, campaign builds, and analytics dashboards • Experience with HubSpot, Braze, GA4, Zapier, Pipedrive, Salesloft, and Looker • Proven track record of building and executing growth marketing programs that move leads through all stages of the marketing and sales funnel and produce measurable pipeline growth • End-to-end experience designing and executing Account-Based Marketing (ABM) campaigns targeting mid-market and enterprise-level buyers • Excellent communication and interpersonal skills for cross-functional collaboration • Strong analytical mindset and data-driven decision-making skills • Ability to track performance metrics, derive actionable insights, and implement data-backed optimisations • Collaborative and team-oriented approach • Curious and creative mindset with passion for innovative marketing strategies and testing new approaches

🏖️ Benefits

• Continuous learning and development opportunities, including subsidised course fees, certifications, conferences, and free access to Udemy and more • People-first employer on an inspiring mission • High calibre and diverse team • Opportunity to help build the future of education and impact millions of users • Opportunity to work with a global EdTech platform used in 175 countries