Ecommerce Optimization Manager

🔥 1 minute ago

🔔 Pennsylvania – Remote

🔔 Pennsylvania – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🛍️ E-commerce

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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KnowFully Learning Group

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2019

📚 Education

🏥 Healthcare

💸 Finance

Education • Healthcare • Finance

KnowFully Learning Group is a leading provider of innovative learning solutions that empower professionals across the Accounting & Finance and Healthcare sectors. The company offers a diverse array of engaging and comprehensive educational resources tailored to individual learning styles, enabling practitioners to stay informed and maintain their credentials. With a rich history in finance and a recent expansion into healthcare education, KnowFully creates impactful courses and content that drive better outcomes for both professionals and their clients or patients.

📋 Description

• Own commercial performance across assigned brand websites, including conversion rate, revenue per visitor, average order value, and checkout completion • Analyze performance by brand, product, audience, device, traffic source, and customer segment • Translate performance trends into prioritized business recommendations • Support promotional planning and ensure campaigns are accurately represented on websites • Maintain execution quality across product pages, category pages, landing pages, cart, and checkout • Develop and maintain a prioritized optimization roadmap • Identify conversion friction through quantitative and qualitative analysis • Design, launch, and evaluate controlled experiments with documented hypotheses, success measures, and decision rules • Apply alternatives to A/B testing when sample sizes do not support conclusive results • Segment new and returning visitors for membership or subscription brands • Document outcomes and maintain a shared archive of portfolio-wide learnings • Manage presentation and prioritization of products, bundles, subscriptions, promotions, and offers • Optimize product hierarchy, featured placements, recommendations, cross-sells, and upsells • Partner with Product Line Owners on approved packaging and pricing presentation • Translate approved product strategy into effective on-site merchandising for launches • Develop requirements and acceptance criteria for commercial website changes • Conduct pre-launch and post-launch QA across devices, browsers, and key customer journeys • Validate pricing displays, promotional logic, forms, tracking, cart behavior, and checkout functionality • Identify and escalate defects creating revenue, customer experience, compliance, or reputational risk • Report on ecommerce performance metrics and experiment results • Partner with Rev Ops & BI to validate reporting, attribution, funnel definitions, and measurement quality • Distinguish meaningful performance changes from normal variation and present recommended actions • Collaborate with Brand Growth, Product, Content, Technology, Operations, Paid Media, SEO, and Lifecycle Marketing • Protect brand trust by avoiding misleading urgency, unclear pricing, hidden terms, and manipulative purchase experiences

🎯 Requirements

• 4+ years in ecommerce, conversion rate optimization, growth marketing, or digital product optimization • Demonstrated improvement of conversion and revenue on a transactional website, with direct accountability for results • Hands-on experience designing, quality-assuring, and analyzing controlled experiments end to end • Strong command of GA4 and ecommerce funnel reporting, including distinguishing signal from normal variation • Proficiency with WordPress and comfort implementing site changes directly • Comfort managing multiple brands or business lines simultaneously and prioritizing competing demands • Preferred: experience in professional education, healthcare education, continuing education, subscription products, or regulated industries • Preferred: familiarity with HubSpot, Google Tag Manager, HTML, and CSS • Working knowledge of experimentation methodology, including statistical power, test duration, and when testing is not the right tool • Experience with personalization, recommendation engines, or merchandising tools

🏖️ Benefits

• Remote flexibility: collaborative, fully remote U.S. team • Internal development support for implementation • Portfolio-wide impact across six brands and six professions • Skill-building exposure to certification, continuing education, and subscription business models • Mission-driven work helping practitioners earn, advance, and renew career credentials