Senior Specialist, Ad Operations – Measurement

🔥 0 minutes ago

🗽 New York – Remote

🗽 New York – Remote

💵 $80k - $90k / year

⏰ Full Time

🟠 Senior

⚙️ Operations

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👻 Ghost score 3%

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Known

WebsiteLinkedInAll Job Openings

201 - 500 employees

📣 Marketing

🤖 Artificial Intelligence

Marketing • Advertising • Artificial Intelligence

Known is a full-service, data-driven marketing agency renowned for its integration of data science with creative advertising. Anchored in transparency and innovation, Known uses advanced machine learning and AI to optimize media strategies and drive performance for its clients across various sectors, including finance, technology, media, and consumer goods. The agency's unique approach combines PhD-level data expertise with award-winning creativity to deliver impactful and culturally relevant campaigns, earning it recognition on Ad Age's prestigious Agency A-List. Known operates as a global agency with multiple locations in the U. S. , employing a diverse and hybrid workforce of curious innovators.

📋 Description

• Offer technical campaign launch and management support to Known’s media teams • Report to the Media Science lead • Foster a collaborative environment and guide Ad Ops communications across the media practice • Maintain high standards of professionalism and operational excellence • Ensure accurate and efficient ad tagging and pixeling processes • Monitor operational efficiency and quality assurance across campaigns • Evaluate and optimize workflows and processes to improve productivity and campaign performance • Track industry changes related to ad tech, privacy regulations, and cookie deprecation • Lead research and analysis on emerging ad tech trends and provide actionable recommendations • Contribute to operational strategies and innovative solutions for changing market conditions and client needs • Oversee end-to-end multi-platform advertising campaign execution, from pre-campaign measurement and attribution setup through post-launch analysis and optimization • Ensure accurate ad tag and pixel setup with media partners and creative teams • Manage and optimize the Creative Rotation Sheet (CRS) • Troubleshoot and resolve ad serving or tracking issues • Collaborate with digital media teams on creative and strategic campaign adjustments

🎯 Requirements

• 1-3 years of hands-on experience in digital operations within media agencies, with a strong focus on ad tagging, pixeling, ad trafficking, and troubleshooting within an executional workflow • Deep understanding of and passion for the ad-tech landscape • Ability to work independently with minimal supervision and execute tactical responsibilities effectively according to shared timelines • High attention to detail with a commitment to QA • Expertise in HTML, JavaScript, and other web technologies for effective ad tag and pixel implementation • Experience in managing and analyzing campaign data • Knowledge and proficiency on major tracking platforms such as Google Tag Manager (GTM) • Functional knowledge of other tag management solutions (Adobe, Tealium, Oracle, Segment) preferred • App tracking a major plus • Working knowledge of tag/event management of major social platforms (Meta, Youtube, LinkedIn, Tiktok, X, Snap etc.) • Ad server trafficking using Google Campaign Manager (GCM)

🏖️ Benefits

• Unlimited paid time off • 401k with company matching and no vesting period • Annual bonuses • Generous medical plan • Paid parental leave • Additional Known benefits