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Senior Brand Creative Lead

🔥 3 minutes ago

🏄 California – Remote

infoinfo

💵 $75 / hour

⏰ Full Time

🟠 Senior

👗 Brand Designer

Where this job comes from

Posted on Korrus's careers page, not through a job board

First seen by Remote Rocketship 3 minutes ago

Logo of Korrus

Korrus

51 - 200 employees

🔧 Hardware

🧘 Wellness

🛍️ eCommerce

Hardware • Wellness • eCommerce

Korrus is a consumer-focused company that produces the OIO System — circadian lighting hardware (including the OIO Bulb and OIO Sphere) designed to support better sleep, daytime energy and whole-body wellness. The brand positions its products as science-informed circadian light solutions and sells directly to customers via an online storefront (Shopify), targeting personal wellness and lighting use cases.

📋 Description

• Build and run the OIO content calendar across organic social, paid social, email, web, and blog • Break launches and campaigns into dated, channel-specific deliverables with owners, priorities, and deadlines • Manage the content calendar from idea through briefing, production, approval, and publication • Turn brand guidelines into repeatable content formats, series, and templates • Write social posts, ad copy, video scripts, email, web and product page copy, and headlines • Concept and script short-form video and motion for Meta, TikTok, Instagram, and YouTube • Brief and direct the in-house graphic designer, freelancers, creators, and agencies • Create content for distinct customer cohorts, including health-conscious adults, performance-focused younger buyers, and young families • Make OIO’s problem recognizable and its science approachable • Mine reviews, comments, support questions, and social listening for content ideas and objections • Adapt content to each platform as formats, algorithms, and trends change • Create SEO-, GEO-, and AEO-oriented content for discovery by search engines and AI assistants • Test hooks, formats, and creative; track performance; optimize effort; and produce monthly performance reports • Verify all claims against underlying science with the Chief Scientist • Partner with the Consumer Product Manager on launches, features, positioning, product launches, and trade events such as CES • Manage multiple projects, deliverables, approvals, and timelines without sacrificing quality • Complete a one-month content calendar assignment, five social posts, one short-form video script, and one email during selection • Participate in curiosity screening, team interviews, and AI proficiency evaluation

🎯 Requirements

• 6+ years in content marketing, social, copywriting, or creative roles, including leading a content program end to end • Deep B2C experience, ideally direct-to-consumer, with content that drove measurable growth • Track record of shipping high-quality content at volume and on schedule across social, paid, email, and web • Experience writing and directing short-form video and digital ad creative • Experience planning and running multi-channel content calendars • Strong writing ability, making complexity clear, human, and worth sharing • Fluency in visual language, including color, composition, and pacing • Fluency with Meta, TikTok, Instagram, and YouTube, including native analytics • Data literacy and ability to adapt based on results • Working knowledge of SEO and AI-driven discovery (GEO/AEO) • Working fluency with Adobe Creative Suite and Figma • Working proficiency with current AI tools for writing, research, and ideation • Judgment to verify AI-generated output • Intense curiosity about lighting and circadian science • Rigorous fact-checking against technical and scientific source material • Audience-minded, self-directed approach • Ability to run the content program without a layer of creative management above • Resume and portfolio required, including 3–5 samples across social posts, video scripts, ad creative, email, and long form • At least one portfolio piece must include results • At least one portfolio piece must demonstrate simplifying technical or complex material • Candidates must note their specific role on each portfolio sample • Position is not eligible for current or future visa sponsorship

🏖️ Benefits

• Remote work / telecommuting 100% of the time • Contractor-to-permanent opportunity • Direct reporting to the CEO on an interim basis • Equal Opportunity Employer • Consideration of qualified applicants with arrest or conviction records in accordance with the California Fair Chance Act

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