Partnerships & Influencer Marketer

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Kovo

WebsiteLinkedInAll Job Openings

1 - 10 employees

💳 Fintech

Fintech

Kovo is a company that offers credit-building services designed to help individuals improve their credit scores. With no credit check required, Kovo provides customers with the opportunity to make timely payments which are reported to all four major credit bureaus: TransUnion, Equifax, Experian, and Innovis. This service allows users to potentially enhance their creditworthiness by tracking their FICO scores and earning cash rewards for their credit-building activities. Additionally, Kovo offers identity monitoring to protect customers against data breaches and identity theft. Kovo positions itself as a public benefit corporation, focusing on providing value and improving financial opportunities for its customers.

📋 Description

• Own influencer, creator, and affiliate partnerships as a real acquisition channel: sourcing, negotiating, and running the deals end to end, and owning the channel's CPA and volume outcomes. • Turn creator relationships into performance media: whitelisted/Spark ads, host-reads, and affiliate placements that run alongside and lift our paid social engine. • Operate independently, drive clarity where it doesn't exist, and build a function from the ground up. • Build the influencer and creator engine: source and vet creators, negotiate terms (moving deals toward CPA/hybrid structures where possible), manage the relationships, and keep a high-velocity pipeline from first contact to live placement. • Own affiliate and performance partnerships: personal finance publishers, comparison sites, creators, and communities relevant to credit building - sourcing, structuring, and growing the deals that drive measurable acquisition. • Turn partnerships into performance media: secure usage and whitelisting rights in every deal, and feed creator content into our paid social accounts as Spark/whitelisted ads in partnership with our performance marketing team. • Own channel outcomes: CPA and volume for influencer and partnership channels, with asset-level and deal-level performance as your scorecard. • Read and act on measurement: use our attribution and incrementality readouts (promo codes, vanity URLs, holdouts) to reprice deals, kill what doesn't perform, and double down on what does; the team supports test design and media buying. • Build the playbook: deal templates, standard usage-rights terms, partner scorecards, and the processes that let this function scale beyond one person. • Extend the brand through partnerships: organic social presence, creator collabs, co-marketing, podcast appearances, and earned-media placements with finance publishers; this is a secondary lane that runs through your partner pipeline, with acquisition outcomes always first.

🎯 Requirements

• 4+ years in influencer, affiliate, partnerships, or performance-partnership marketing at a consumer startup (preferably consumer fintech), with a track record of deals that drove measurable acquisition - not just reach. • Deal-savvy and scrappy: you can find, negotiate, and run external partners without hand-holding, and you've moved partners from flat-fee to performance-based terms. • Fluent enough in data to be effective: you can read a CPA report or an incrementality readout, act on it, and defend your channel's numbers; you think in incremental impact, not impressions. • Familiar with how creator content becomes paid media: whitelisting, Spark Ads, usage rights, and what makes creator assets perform in-feed. • You get more done with AI: we expect everyone here to lean on AI tools to punch above their weight; it's part of how we stay this lean and efficient. • Self-starter who thrives in ambiguity, handles shifting priorities fluidly, and takes full ownership of outcomes. • Highly autonomous and thrive with high ownership in a small, fast-moving remote team. • Bonus: experience in credit, lending, fintech, or another regulated / consideration-heavy category. • Bonus: experience with offline and emerging channels (podcasts/audio host-reads, CTV, direct mail, sponsorships) - we'd love someone who can eventually source and run deals here too, with measurement and media buying supported by the team. • Bonus: hands-on experience inside Meta or TikTok Ads Manager. • Bonus: experience standing up a partnerships or influencer function from scratch.

🏖️ Benefits

• Offers benefits