
1001 - 5000 employees
Founded 1948
🌾 Agriculture
🔧 Hardware
☁️ SaaS
Agriculture • Hardware • SaaS
Lely is an international family-owned agricultural technology company that designs and supplies automated solutions for dairy farming. Lely provides a range of products and services covering automatic milking (milking robots such as Astronaut and Astronaut Max, Dairy XL, Meteor), automatic feeding systems (Vector, Juno, Calm calf feeder), manure management robots (Discovery Collector, Discovery Scraper, Sphere), barn equipment (Grazeway, Luna, Cosmix, hoof baths, cow brushes, milk cooling tanks), farm management software (Horizon Hub) and related services including technical support, consumables and pre-owned equipment. The company focuses on cow welfare, farm efficiency and data-driven herd management across the full lifecycle from calf to adult, and operates Lely Centers worldwide to support farmers.
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1001 - 5000 employees
Founded 1948
🌾 Agriculture
🔧 Hardware
☁️ SaaS
Agriculture • Hardware • SaaS
Lely is an international family-owned agricultural technology company that designs and supplies automated solutions for dairy farming. Lely provides a range of products and services covering automatic milking (milking robots such as Astronaut and Astronaut Max, Dairy XL, Meteor), automatic feeding systems (Vector, Juno, Calm calf feeder), manure management robots (Discovery Collector, Discovery Scraper, Sphere), barn equipment (Grazeway, Luna, Cosmix, hoof baths, cow brushes, milk cooling tanks), farm management software (Horizon Hub) and related services including technical support, consumables and pre-owned equipment. The company focuses on cow welfare, farm efficiency and data-driven herd management across the full lifecycle from calf to adult, and operates Lely Centers worldwide to support farmers.
• Represent Lely within its premium distribution channel to farmers • Create a profitable, enjoyable, and sustainable future in farming while ensuring customer satisfaction and efficiency • Engage customers in long-term relationships and provide high-quality service and advice • Sell and promote Lely’s total solutions, products, and services • Attract and connect with potential future customers within the assigned territory • Visit customers regularly and identify cross-selling and up-selling opportunities • Advise potential customers about new developments, products, and product improvements • Create customer quotes, determine project pricing, and negotiate price, deadlines, and quantities • Participate in and assist with marketing campaigns, bus tours, open houses, Learn with Lely events, trade shows, email, mail, and phone activities • Generate new sales leads through cold calling, acquisition, online activities, farm visits, and database follow-up • Maintain an active field presence, traveling within the assigned territory approximately 3–4 days per week • Create and maintain the sales funnel using Lely’s CRM tool • Keep CRM records and sales/project folders up to date • Maintain and report an accurate producer visit schedule • Monitor customer segmentation, market trends, competitors’ activities, and field campaigns • Collaborate on the annual sales plan and targets and ensure sales targets are achieved • Collaborate with the Lely Center Monroe Manager and Project Lead to ensure a positive and accurate customer handoff after the sale • Grow adoption and market share of Lely’s full product portfolio and services and increase the use of robotics • Create and develop a dedicated team with the right knowledge and skills to become a professional and sustainable partner for farmers
• Bachelor’s degree in agriculture, Business management, or a related field • Minimum of 3 years of business management experience focusing on sales and/or marketing, or a combination of relevant education and experience • Knowledge of the Dairy Industry • A strong dairy network would be viewed as an asset • Knowledge of computers, PC networking, and Business communications • Team player who inspires team culture • Attention to detail ensuring each sale is delivered as a successful project • Effective verbal and written communicator, adapting communication style to the audience • Skilled at focus-oriented planning, prioritization, and time management • Trusted advisor ensuring excellent customer support, satisfaction, and responsiveness • Takes initiative and self-direction • Ability to collaborate, present information, respond to questions, and provide assistance when working with customers, co-workers, and a wide range of dairy professionals
• Company vehicle provided • Overnight travel limited to occasional training events • Equal employment opportunities and protection from discrimination and harassment • Reasonable accommodation may be made for individuals with disabilities
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