Senior Media Strategist

🕒 July 27

⛰️ Colorado – Remote

⛰️ Colorado – Remote

💵 $95k - $115k / year

⏰ Full Time

🟠 Senior

👻 Ghost score 30%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Location3

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1999

🤝 B2B

📣 Marketing

☁️ SaaS

B2B • Marketing • SaaS

Location3 is a digital marketing agency specializing in strategic solutions for franchise and multi-unit brands. They provide a data-driven approach to marketing, leveraging their proprietary local marketing and data management platform to drive digital transformation for their clients. Since 1999, Location3 has focused on helping these brands optimize their marketing strategies across various channels, ensuring effective engagement with their target audiences and fostering customer loyalty. They offer services such as marketing strategy, data science and analytics, programmatic media, SEO, content marketing, local listings management, paid search, paid social, and local marketing.

📋 Description

• Lead cross-channel paid media strategy for enterprise and multi-location clients across Google Search, PMax, GDN, YouTube, DemandGen, Shopping, and Microsoft Bing • Design scalable account architectures and align campaigns with client business objectives • Own account performance end to end through disciplined optimization, root-cause diagnosis, and decisive action across structure, bidding, creative, and targeting • Manage cross-channel budgets, pacing, risk anticipation, and budget reallocations • Validate conversion tracking, attribution settings, and call tracking inputs • Conduct measurement audits and implement advanced measurement approaches • Design and execute TELO framework tests across ad copy, bidding strategies, audience segments, and campaign configurations • Evaluate new platform features and channel opportunities • Deliver senior-level performance narratives, insights, and prioritized recommendations to clients and internal stakeholders • Mentor junior practitioners • Partner with SEO, analytics, and account teams • Contribute to SOPs, templates, and agency best practices

🎯 Requirements

• 5+ years of hands-on paid search management at scale • Meaningful cross-channel exposure (paid social, programmatic, or similar) is a strong plus • Deep command of keyword strategy, match types, auction dynamics, and Smart Bidding • Ability to connect platform levers to client business goals • Fluency in CPA/CPL, ROAS, CVR, impression share, and lost impression share • Working knowledge of GTM, conversion tracking, and data feed management • Broader curiosity about measurement and attribution • Continuous awareness of the digital advertising landscape, platform changes, and emerging trends • Proactive, account-first approach • Strategic and execution-minded • Clear, confident communication skills • Strong organizational, QA, and documentation skills • Collaborative approach and ability to mentor junior practitioners

🏖️ Benefits

• Medical insurance • Dental insurance • Vision insurance • Matching 401k • Wellbeing stipends • Remote work support • Ongoing training • Remote-first flexibility • Virtual events • Annual in-person company retreat