Campaign Operations Specialist – Contract

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🔥 12 minutes ago

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Macmillan

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

📱 Media

📚 Education

Media • Education

Macmillan is a leading global publishing company and home to a wide range of imprints that publish adult and children’s fiction, nonfiction, and educational materials. Part of the Holtzbrinck Publishing Group, Macmillan also operates Macmillan Learning and Macmillan Education, providing interactive course solutions, higher education content, language learning, and school curriculum publishing across dozens of countries. The company focuses on supporting authors, educators, students, and institutions with world-class content and digital learning tools.

📋 Description

• Build, QA, and deploy campaign assets (emails, landing pages, forms, and event promotions) using Marketo program templates and tokens. • Configure and execute campaigns according to documented processes and best practices. • Manage campaign execution workflows in Asana—managing tasks, timelines, dependencies, and status updates. • Proactively communicate risks, resolve blockers, and ensure campaign milestones stay on track. • Maintain strict QA standards across all campaign assets prior to launch to ensure flawless execution and proper audience targeting. • Review campaign results and identify opportunities to improve campaign execution. • Utilize AI tools to streamline execution tasks, support QA, and improve delivery speed.

🎯 Requirements

• Proven hands-on experience building and launching campaigns in Marketo, including program templates, tokens, smart campaigns, emails, landing pages, and forms. • Experience working in campaign operations or marketing operations, with responsibility for end-to-end campaign execution. • Strong organizational skills with experience managing projects and workflows within a project management platform. • Exceptional attention to detail with a demonstrated ability to deliver accurate, high-quality work under deadlines. • Ability to work independently while collaborating effectively with cross-functional marketing partners. • Comfortable learning established processes and becoming productive quickly with minimal supervision. • Experience using Asana for campaign or project management. • Experience using AI tools to improve productivity.