Content Marketing Manager

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MDaudit

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1993

⚕️ Healthcare Insurance

📋 Compliance

☁️ SaaS

Healthcare Insurance • Compliance • SaaS

MDaudit is a healthcare compliance software platform that unifies billing compliance, coding, and revenue integrity into a single solution. It aids healthcare organizations in minimizing compliance risks, enhancing revenue optimization, and improving operational efficiencies through data-driven strategies and workflow automation. MDaudit's platform is designed for various types of auditing, including scheduled audits, risk-based assessments, and coding quality reviews, enabling healthcare providers to address the complexities of billing compliance effectively.

📋 Description

• Own the end-to-end content strategy and integrated marketing campaigns that drive demand generation • Partner closely with Marketing, Product, Sales, and Customer Success teams • Develop and maintain a deep understanding of the MDaudit Platform, value propositions, and buyer personas • Create and manage the editorial calendar and content distribution plans • Manage relationships with the PR Agency to develop media pitches, awards submissions, and other content • Establish reporting frameworks and analyze content marketing performance metrics across channels • Proactively leverage AI tools to research, generate, optimize, and personalize content production

🎯 Requirements

• 4-5+ years’ experience in B2B marketing, communications, content strategy, and project management • 2+ years’ experience in Healthcare IT, healthcare, or regulated B2B SaaS environment strongly preferred • Proven ability to own end-to-end content strategy and translate business objectives into integrated marketing campaigns with measurable results • Expertise in content analytics, reporting, and performance optimization; experience with marketing platforms like HubSpot, Google Analytics, or similar for data-driven decision making • Experience using HubSpot or similar marketing automation platforms • Hands-on experience with social media, search engine marketing, SEO, web/digital marketing • Strong understanding of brand strategy, brand voice, tone, and visual identity principles; experience collaborating with freelance designers and creative resources

🏖️ Benefits

• Medical, Dental & Vision Coverage • 401K (with company match) • Unlimited vacation policy • Peer Nominated Awards & Recognition • On-demand learning program and fun activities like Cooking Classes, Yoga Sessions & Mixology Classes