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Creative Strategist, Freelance

Job not on LinkedIn

🔥 1 minute ago

🐊 Florida – Remote

infoinfo

⏳ Contract/Temporary

🟢 Junior

🟡 Mid-level

🎨 Creative Strategist

🚫👨‍🎓 No degree required

Where this job comes from

Posted on mindbodygreen.com's careers page, not through a job board

First seen by Remote Rocketship 1 minute ago

Logo of mindbodygreen.com

mindbodygreen.com

51 - 200 employees

Founded 2009

🏥 Healthcare

💼 Consulting

🍽️ Food & Beverage

💰 Series B on 2017-04

Healthcare • Consulting • Food & Beverage

mindbodygreen is a holistic health and wellness company offering a wide range of content related to integrative health, nutrition, fitness, and personal growth. The company provides resources such as articles, health coaching programs, and wellness products designed to support a healthier lifestyle from the inside out. Featuring insights from leading experts in functional medicine, nutrition, and wellness, mindbodygreen aims to empower individuals to improve their physical, mental, and emotional well-being. They offer education in health and wellness through online courses and certifications, as well as a marketplace for health and wellness supplements and products.

📋 Description

• Drive creative strategy for paid ecommerce campaigns, particularly across Instagram and Facebook • Concept, script, and brief static, motion, UGC, and influencer-led ads • Partner with designers, video editors, and other creatives to bring concepts to life • Collaborate with influencers to co-create native, authentic platform content • Analyze performance data to identify insights and inform creative iterations • Develop creative briefs and testing frameworks for campaign optimization and learning • Stay current on platform trends and wellness culture conversations • Manage multiple campaigns simultaneously, meeting deadlines and maintaining on-brand, effective creative • Collaborate with paid media, ecommerce, and product marketing teams to align creative with business goals

🎯 Requirements

• 2–5+ years of experience in creative strategy, performance marketing, or brand marketing within ecommerce, DTC, or wellness • Proven experience creating ad campaigns for Instagram • Strong portfolio of ad creative demonstrating storytelling, strategy, and conversion thinking • Experience working with influencers/creators, from briefing and content collaboration to post-campaign evaluation • Strong interest in health and wellness • Ability to interpret data and turn insights into actionable creative direction • Strong organizational and communication skills, with ability to manage multiple stakeholders and timelines • Experience shooting on iPhone, photography, or being a content creator could be relevant • Experience working in or with a supplements or wellness brand preferred • Ability to leverage AI preferred • Curiosity and rigor to uncover and test new creative angles and personas preferred • Experience testing and iterating creative assets across ad formats preferred • Copywriting or scriptwriting ability for short-form video and paid social ads preferred

🏖️ Benefits

• Competitive compensation • Benefits • Wellness perks • Opportunity to help shape the next chapter of a trusted wellness brand • Freedom to innovate, with creative testing, iteration, and bold ideas • Real ownership over creative output • Mission-driven culture focused on wellness, curiosity, and impact • Opportunity to extend freelance work into a full-time position

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