Director of Demand Generation

🕒 May 13

🏈 Alabama, Florida, +4 more states – Remote

🏈 Alabama – Remote 🐊 Florida – Remote 🌲 North Carolina – Remote 🎸 Mississippi – Remote 🌴 South Carolina – Remote 🎸 Tennessee – Remote

⏰ Full Time

🔴 Lead

📈 Performance Marketing

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Ministry Brands

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2015

☁️ SaaS

🤝 Non-profit

📋 Compliance

💰 Venture Round on 2017-01

SaaS • Non-profit • Compliance

Ministry Brands is a leading provider of software and services designed for faith-based, non-profit, and purpose-driven organizations. Specializing in church management systems, digital engagement tools, payment platforms, and background screening solutions, Ministry Brands serves over 90,000 organizations worldwide. They offer innovative solutions to simplify operations, inspire generosity, and enhance communication, allowing churches and non-profits to focus on their mission. Their platforms support everything from financial management and donor engagement to volunteer coordination and safety compliance.

📋 Description

• You are responsible for building and operating the pipeline engine of the business, directly accountable for how marketing drives pipeline, conversion, and revenue. • The Director of Demand Generation is a strategic and hands-on leader who owns and operates a high-performing demand engine across acquisition and expansion. • You will integrate Demand Generation, Performance Marketing, Lifecycle Marketing, and Customer Marketing into a unified system that drives predictable, scalable growth across new logo and customer expansion. • Define and own the demand generation strategy aligned to revenue targets, portfolio priorities, and GTM initiatives. • Build integrated programs that drive pipeline across both new logo acquisition and customer expansion. • Own pipeline creation tied to strategic priorities and GTM teams across new logo and customer expansion. • Lead from the front, stepping into execution when needed to ensure performance, speed, and quality.

🎯 Requirements

• Strategic leader who understands how demand generation drives revenue • Hands-on operator who can execute when needed • Deep experience in B2B SaaS demand generation and performance marketing • Strong understanding of full-funnel marketing and lifecycle strategy • Data-driven with a focus on pipeline, conversion, and ROI • Proven ability to lead cross-functional teams and drive alignment • Experienced managing agencies and scaling performance programs

🏖️ Benefits

• Robust healthcare options – Employees have several healthcare options to choose from in order to find what works best for them. • Flexible paid time off – There is no perfect, one size fits all balance between work and home. We provide flexible work schedules, PTO for vacation, and up to 80 hours of paid sick/safe leave. We also feature 11.5 days of fully paid holidays! • Paid parental leave – Adding a new child to the family is a big adjustment! We provide the time and income to allow parents to adjust to their new normal in the healthiest way possible. • Mental health support – Ministry Brands is a stigma free company with the National Alliance on Mental Illness. Associates are supported through an Employee Assistance Program which provides access to in-person or virtual counseling at no cost. • Professional development reimbursement – Ministry Brands aims to support your professional development and empower you to drive your career by providing financial assistance to our associates seeking to further their education and career. • Employee Recognition & Rewards - At Ministry Brands, we use Nectar to celebrate achievements and strengthen our culture of recognition. This social platform empowers employees to send meaningful kudos, award points redeemable for rewards, and highlight contributions that exemplify our values. Through Nectar, we foster engagement and appreciation while providing tangible ways to recognize great work.