Senior Digital Ads Manager

Job not on LinkedIn

🔥 1 hour ago

🇺🇸 United States – Remote

💵 $91k / year

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 0%

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M+R

WebsiteLinkedInAll Job Openings

51 - 200 employees

💼 Consulting

📣 Marketing

🤲 Charity

Consulting • Marketing • Charity

M+R is a company dedicated to supporting nonprofit organizations in their efforts to promote justice, alleviate suffering, and tackle major global challenges. The company provides expertise in fundraising, supporter engagement, movement building, issue advocacy, and brand development. M+R offers a range of services including digital advertising, campaign evaluation, and strategy, social media strategies, and earned media placement. They are known for their work with major movements like marriage equality and justice reform. M+R also produces valuable reports such as the Benchmarks + Mediamarks studies, offers tools to optimize nonprofit operations, and runs a data co-op called Scout Quest.

📋 Description

• Evaluate and improve execution quality of complete ad campaign setup across Social, Search, Display, and Video • Anticipate issues and begin diagnosing root causes • Interpret performance trends, connect them to goals, and recommend tactical adjustments • Manage task dependencies across roles and ensure workflow progresses as planned • Facilitate portions of client discussions with clarity and preparation • Build foundational coaching skills through observation, feedback, and role modeling • Identify patterns in creative performance and recommend adjustments • Anticipate resource implications and provide inputs for scoping • Oversee the complete quality assurance process from development through finalization, approval, and launch • Run advertising campaigns that raise money, acquire donors and supporters, win campaigns and elections, and improve brand and issue recognition for nonprofit clients

🎯 Requirements

• 4-5 years of digital advertising experience, including at least 2 years managing the media buying and ad implementation process for direct response campaigns • Proficiency with programmatic display, video, paid social, and paid search • Experience trafficking ads directly in Google Campaign Manager or a comparable ad server • Experience working directly in demand-side platforms such as Google Display and Video 360 (DBM), Viant, Yahoo, StackAdapt, or The Trade Desk • Experience producing and reviewing detailed data reports and developing optimization recommendations • Demonstrated ability to craft meeting agendas to move projects forward • Experience project managing all aspects of ad implementation in a highly collaborative environment, requiring frequent communication with both junior and senior staff • Experience supporting the professional development of more junior staff or interns • Demonstrated commitment to anti-racism, equity, and inclusion • Ability to work collaboratively through honesty, integrity, kindness, empathy, and authenticity • Acute attention to detail and ability to prioritize time to meet deadlines for multiple projects • Proven ability to pick up new skills, including learning new technologies • Drive to identify improvements and address potential roadblocks • Comfort admitting what you do not know and recognizing feedback as part of learning • Strong ability to communicate ideas clearly verbally and in writing • Ability to work within equitable and inclusive decision-making models

🏖️ Benefits

• 36-hour workweek with half-day Fridays and scheduling flexibility • Three weeks of vacation and 17 paid sick days • Medical, dental, and vision benefits with premiums fully paid for by M+R for individual employees • 401(k) plan • Discretionary profit-sharing contributions • Annual $1,250 professional development stipend for qualified educational expenses • Flexible Spending Accounts for medical, dependent care, and transit • 11 holidays and a Mid-summer break the week of July 4 • Exceptional paid Parental, Personal Medical & Family Caregiving leave policies • Regular opportunities for promotion with accompanying increases in compensation for staff who meet performance expectations • Unionized position represented by the Washington-Baltimore News Guild