Channel Sales Manager – Grocery

🔥 14 minutes ago

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Native Pet

11 - 50 employees

Founded 2017

👥 B2C

🛍️ eCommerce

🍽️ Food & Beverage

💰 $11M Series B - Native Pet on 2023-08

B2C • eCommerce • Food & Beverage

Native Pet is a direct-to-consumer pet wellness brand focused on vet-formulated, whole-food supplements and toppers for dogs. The company offers targeted daily supplements and care products — including probiotics, omega fish oils, joint (Hip+Joint) formulas, calming chews, bone broths, and natural long-lasting chews — positioned as clean-label, science-backed, taste-tested solutions to support digestion, skin & coat, mobility, allergies, stress, and senior care. Native Pet sells primarily through its online shop, emphasizes vet development and natural ingredients, and markets product bundles and quizzes to help pet owners build routines for their dogs.

📋 Description

• Own the grocery channel P&L, delivering annual revenue, distribution, and profitability targets. • Develop and execute the overall strategy for Native Pet's grocery channel across natural, specialty, and conventional grocery. • Manage distributor relationships, including KeHE and UNFI, ensuring flawless execution, inventory health, and promotional alignment. • Lead broker relationships by setting clear objectives, measuring performance, and driving accountability for growth. • Develop and execute joint business plans with key retailers, distributors, and brokers to drive sustainable growth. • Manage strategic grocery accounts, including Sprouts, Whole Foods Market, Fresh Thyme, and other regional and national retailers. • Identify, prioritize, and secure new distribution opportunities across natural and conventional grocery channels. • Lead assortment reviews, pricing strategy, promotional planning, and trade investment to maximize revenue, profitability, and ROI. • Partner cross-functionally with Marketing, Finance, Supply Chain, Demand Planning, and Operations to execute customer initiatives and deliver best-in-class customer service. • Partner with Demand Planning to develop accurate sales forecasts and maintain healthy inventory levels across customers and distribution partners. • Monitor POS, shipment, and inventory data to identify trends, uncover opportunities, and proactively mitigate risks. • Develop compelling, data-driven customer presentations, business reviews, and selling stories that strengthen retailer partnerships and drive growth. • Represent Native Pet at customer meetings, distributor events, broker meetings, and industry trade shows.

🎯 Requirements

• 3-5+ years of CPG sales or account management experience, preferably within grocery, natural/specialty retail, pet, or other high-growth consumer brands. • Experience managing distributor relationships (KeHE, UNFI), broker networks, and/or major grocery retailers. • Demonstrated success growing existing customer relationships while developing new business opportunities. • Strong financial acumen with experience managing trade spend, forecasting, pricing, and promotional ROI. • Strong analytical skills with experience leveraging retail data, syndicated reporting, and customer insights to drive business decisions. • Exceptional negotiation, presentation, and relationship-building skills. • A highly organized, self-motivated professional who thrives in a fast-paced, high-growth environment and balances strategic thinking with hands-on execution. • Comfort with adopting AI-powered tools and other emerging technologies to improve productivity, uncover insights, and streamline day-to-day work. • Demonstrates a continuous learning mindset and proactively leverages technology to work smarter, drive efficiency, and scale impact. • Advanced proficiency in Microsoft Excel and PowerPoint. • Bachelor's degree preferred.

🏖️ Benefits

• Competitive salary with opportunity for equity/performance compensation • 401(k): 4% company match, available after six months • Open vacation policy designed to have a more seamless work-life balance • Wellness: Access to ClassPass and WellHub to support fitness and wellness goals • Opportunity to join a venture-backed, high-growth startup in one of the fastest-growing categories in CPG • Fun, empathetic, and caring team focused on your success and quality of life • St. Louis, Missouri office located on the newly renovated City Foundry campus • Dogs and cats are welcome in the office (obviously)

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