Content and Social Media Specialist

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Navitus Health Solutions

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2003

⚕️ Healthcare Insurance

💊 Pharmaceuticals

🤝 B2B

Healthcare Insurance • Pharmaceuticals • B2B

Navitus Health Solutions is a pharmacy benefit manager (PBM) that provides transparent, people-centered pharmacy benefit solutions to health plans, employers, government programs and other plan sponsors. The company operates a 100% pass-through, cost-plus model that emphasizes lowering medication costs, managing formularies, specialty drug management (including a cost-plus specialty pharmacy), claims adjudication, pharmacy network management, and member enablement and support services. Navitus positions itself as a fiduciary partner focused on affordability, compliance, clinical quality and improving health outcomes through tailored PBM services and digital health integrations.

📋 Description

• Create, edit, and publish compelling content for the websites and social media channels of the Navitus Health Solutions enterprise. • Manage and maintain website content, ensuring accuracy, timeliness and alignment with brand voice and enterprise messaging. • Create and publish content from a cross-channel calendar focused on website and social media updates. • Apply search-engine optimization (SEO), ask-engine optimization (AEO) and social media optimization (SMO) best practices to improve visibility, engagement, and traffic. • Partner with Corporate Communications, Marketing, Creative Services and other work groups to ensure that content aligns with broader campaigns, business priorities and brand standards. • Serve as a content steward, ensuring consistency, quality and effectiveness across all touchpoints. • Manage daily activity across social media accounts for the Navitus Health Solutions enterprise, including monitoring, posting and engagement. • Engage with audiences by responding to comments, messages, and mentions in a timely and professional manner, consistent with company standards and policies. • Identify opportunities to amplify positive engagement, including from internal and external audiences, as well as address reputational risks appropriately. • Foster strong online communities by promoting meaningful interactions and maintaining a consistent brand presence. • Collaborate with internal stakeholders to align responses and engagement strategies with organizational priorities. • Monitor social media channels, digital platforms and online communities to understand how audiences interact with our content. • Track and report on brand presence across trade publications, general-interest media and other online sources. • Utilize tools such as Hootsuite and Google Search to identify trends, sentiment and visibility across owned and earned channels.

🎯 Requirements

• Bachelor’s degree in marketing, communications, journalism, or related field required. • 2 years of experience in content creation, communications, marketing or journalism required. • Demonstrated experience creating and managing digital and social media content, with a portfolio of published work required. • Experience managing social media platforms and engaging audiences across channels such as LinkedIn and the Meta platforms required. • Familiarity with content management systems (WordPress, Drupal, etc.) and digital marketing tools required. • Experience with social listening and analytics tools (Hootsuite, HubSpot, Adobe Analytics, etc.) required. • Strong understanding of SEO, AEO, SMO, social media trends and digital best practices required. • Participate in, adhere to, and support compliance program objectives. • The ability to consistently interact cooperatively and respectfully with other employees.

🏖️ Benefits

• Top of the industry benefits for Health, Dental, and Vision insurance • 20 days paid time off • 4 weeks paid parental leave • 9 paid holidays • 401K company match of up to 5% - No vesting requirement • Adoption Assistance Program • Flexible Spending Account • Educational Assistance Plan and Professional Membership assistance • Referral Bonus Program – up to $750!