Manager, Brand Strategy

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🔥 52 minutes ago

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Logo of Navitus Health Solutions

Navitus Health Solutions

1001 - 5000 employees

Founded 2003

⚕️ Healthcare Insurance

💊 Pharmaceuticals

🤝 B2B

Healthcare Insurance • Pharmaceuticals • B2B

Navitus Health Solutions is a pharmacy benefit manager (PBM) that provides transparent, people-centered pharmacy benefit solutions to health plans, employers, government programs and other plan sponsors. The company operates a 100% pass-through, cost-plus model that emphasizes lowering medication costs, managing formularies, specialty drug management (including a cost-plus specialty pharmacy), claims adjudication, pharmacy network management, and member enablement and support services. Navitus positions itself as a fiduciary partner focused on affordability, compliance, clinical quality and improving health outcomes through tailored PBM services and digital health integrations.

📋 Description

• Responsible for governing the enterprise brand strategy, supporting ongoing alignment and evolution with organizational goals and market positioning. • Drive consistent application of brand standards across all channels, including marketing, digital, sales, and corporate communications. • Act as a strategic partner to translate marketing and business goals into aligned deliverables. • Serve as a brand steward and ambassador, influencing and educating internal teams and partners on brand guidelines and best practices. • Lead, coach, and inspire a team of creatives (graphic designers and marketing copywriters), providing feedback and final approvals. • Fosters a culture of creativity, quality, and continuous improvement. • Manage resources to ensure efficient delivery of creative work, supporting prioritization while also elevating capacity to support initiative pipeline. • Ensure all creative output meets high standards for quality, clarity, brand alignment, and audience relevance. • Provide hands-on creative direction and feedback to elevate work and ensure consistency across value-driving deliverables. • Monitor brand performance and perception, using insights to refine strategy and improve effectiveness. • Oversee brand-related initiatives such as campaigns, brand refreshes, messaging frameworks and visual identity updates. • Manage relationships with external agencies, freelancers, and vendors as needed. • Other duties as assigned.

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, Design, or a related field, or equivalent work experience, required. • 5+ years of experience in brand, creative, or marketing roles with demonstrated progression in responsibility and people leadership required. • Experience developing and managing enterprise-level brands, supporting key strategies and owning ongoing governance and guidelines required. • Proven ability to connect brand initiatives to measurable business outcomes such as growth, acquisition, or retention required. • Experience evolving and/or developing brand strategy informed by market research, customer insights, and competitive analysis required. • Strong understanding of brand systems, visual identity, and messaging frameworks for both digital and traditional marketing. • Demonstrated ability to clearly articulate the tie between creative concepts, brand strategy and marketing objectives. • Demonstrated ability to translate business objectives into differentiated brand positioning and messaging. • Experience managing priorities across multiple stakeholders and balancing strategic and tactical work required. • Experience collaborating with cross-functional teams in a complex organization required. • Participate in, adhere to, and support compliance program objectives.

🏖️ Benefits

• Top of the industry benefits for Health, Dental, and Vision insurance • 20 days paid time off • 4 weeks paid parental leave • 9 paid holidays • 401K company match of up to 5% - No vesting requirement • Adoption Assistance Program • Flexible Spending Account • Educational Assistance Plan and Professional Membership assistance • Referral Bonus Program – up to $750!

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