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Senior Director, Integrated Marketing

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $95k - $110k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

Where this job comes from

Posted on Noodle's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

Logo of Noodle

Noodle

201 - 500 employees

Founded 2013

💼 Consulting

📣 Marketing

📚 Education

💰 $50M Series C on 2021-10

Consulting • Marketing • Education

Noodle is a company that partners with universities to enhance their educational offerings through technology and strategic services. It offers solutions such as strategic consulting, brand communication, enrollment enhancement, learning design, marketing, placement, and student support to address higher education challenges. With a focus on tech-enhanced strategies, Noodle aims to empower universities by providing tools and services that boost internal capacities, engage learners, and improve student success. The company also helps institutions attract top students and connect them with world-class educational opportunities. Noodle serves as a collaborative partner in innovating higher education and improving learning outcomes.

📋 Description

• Lead all creative functions in service of higher education clients • Define and elevate creative vision while building a modern, high-performing creative function • Deliver compelling brand storytelling and scalable, high-impact performance marketing creative • Sell bold, differentiated creative concepts to university partners • Optimize creative output for performance through speed, iteration, testing, and data-driven improvement • Oversee design, art direction, video, creative strategy, and content production • Establish systems, standards, and workflows for exceptional brand work and efficient, high-throughput execution across channels • Support research, brand strategy, institutional positioning, and integrated campaign development across digital and traditional channels • Lead partner engagement and serve as a primary client-facing marketing lead for university programs • Collaborate with media, demand generation, enrollment, strategy, creative, and analytics teams • Monitor performance analytics and generate actionable insights • Create executive-level materials and presentations • Oversee assigned Brand & Planning Coordinators • Mentor talent and foster continuous learning and innovation • Leverage AI to generate operational efficiencies and drive scale

🎯 Requirements

• Bachelor's degree required • 10-15 years of previous marketing experience, with a significant portion in higher education, education technology, or B2B2C business models • Previous experience managing direct reports is required • Proven track record of developing and executing successful marketing strategies and campaigns • Excellent communication and interpersonal skills, with the ability to build and maintain client relationships • Strong organizational and project management skills with the ability to balance multiple priorities • Experience in building strong cross-functional and senior-level relationships, influencing stakeholders, and driving alignment throughout an entire partnership • Experience reviewing marketing content created for clients • Familiarity with Wrike, or a similar project management system, is a plus • Ability to delegate and follow up with partners, colleagues, and vendors in a positive and effective manner • Working knowledge of Google Workspace (Docs, Slides, Sheets) • Ability to thrive in a dynamic, rapidly changing, matrix environment by effectively working across diverse groups and hierarchical levels • Must reside in the continental United States and be legally authorized to live and work in the United States • Must reside within close proximity to a major airport • Reliable, high-speed internet connection and a quiet, organized workspace • Available during 8am–5pm Pacific Time • Willingness to travel up to 20% of the time

🏖️ Benefits

• Work from our beautiful NYC office OR the comfort of your home office! • Computer and charger on us! • 401(k) with company match, plus equity opportunities • Medical, dental, and vision insurance for you and your family (including mental health benefits like Headspace and Talkspace) • Employer-paid life and disability insurance • Optional voluntary coverage, including supplemental life, accident, critical illness, and hospital insurance • Health Savings Account (HSA), Flexible Spending Accounts (FSA), and commuter benefits • Pre-tax benefit options that help you save on eligible healthcare, dependent care, and commuting expenses • Employee Assistance Program (EAP) • Paid parental leave • Wellness initiatives and resources • Free subscription to the Calm app • Employee discount program • 4 weeks of paid vacation + 10 paid holidays + paid sick leave • Monthly mobile connectivity stipend • Annual education stipend for lifelong learning • Growth opportunities - we pride ourselves on creating environments where employees can be themselves and grow within and around the company

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