Field Marketing Manager

Job not on LinkedIn

🔥 2 minutes ago

🇺🇸 United States – Remote

💵 $115k - $140k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

Where this job comes from

Posted on Onebrief's careers page, not through a job board

First seen by Remote Rocketship 2 minutes ago

Logo of Onebrief

Onebrief

1 - 10 employees

🎖️ Defense

💼 Consulting

🏛️ Government

💰 $21M Venture Round on 2022-10

Defense • Consulting • Government

Onebrief is a platform that enhances and accelerates decision-making, planning, and collaboration, especially within large organizations and governmental bodies. The platform aims to streamline operations and reduce manual processes by offering real-time collaboration, data visualization, specialized workflows, and creative support tooling. Designed by senior planners, Onebrief serves as a hub for users to build plans and products efficiently, with the platform being noted for significantly improving productivity and adaptability. It is used across various networks, including SIPR and JWICS, and is regarded as a transformative tool for organizations such as the National Security Council and the US Army.

📋 Description

• Develop and implement field marketing strategies supporting sales growth, customer acquisition, and brand awareness in the defense technology sector • Collaborate with sales, product marketing, and customer success to align initiatives with growth goals and sales targets • Identify market trends, customer insights, and competitor activities • Own conference and event strategy for assigned target accounts • Plan and execute industry events, tradeshows, sponsorships, conferences, and webinars from concept through post-event analysis • Partner with vendors and internal stakeholders to create event experiences showcasing Onebrief’s military planning and operational coordination software • Track event success metrics and provide post-event reports • Design and manage field marketing campaigns for target accounts or regions • Develop localized content, promotional assets, and outreach tactics • Use ABM tactics to reach decision-makers in defense, federal, and commercial accounts • Develop and deploy sales enablement materials • Support demand generation and pipeline-building activities with sales • Analyze campaign effectiveness using marketing analytics tools • Monitor lead generation, conversion rates, pipeline contributions, and ROMI • Build event calendars, target-account outreach, lead capture, Salesforce follow-up, and regular field marketing reporting

🎯 Requirements

• 3–5 years in marketing • 1–2 years of experience managing events • Minimum of 1 year in the defense tech industry or a related technical field such as aerospace or cybersecurity is a plus • Proven experience in field marketing, event planning and management, and campaign management • Familiarity with defense technology trends and terminology is highly preferred • Ability to work closely with sales teams to align marketing efforts with business goals • Proficiency using data analytics to evaluate campaign success and ROI • Excellent written and verbal communication skills • Bachelor’s degree in Marketing, Business, or a related field, or equivalent experience • Experience with Salesforce, Slack, Figma, Claude, and OpenAI • Experience with account-based marketing (ABM), marketing to buyer-groups, and demand generation strategies • Background in government or B2B technology marketing, with knowledge of federal contracting and procurement processes • Legal authorization to work in the United States for Onebrief • Must not require employment visa sponsorship now or in the future

🏖️ Benefits

• Equity: Share in the company's success. • Remote-first organization with flexible work hours • Unlimited PTO • Health, dental, vision, and life insurance • 401(k) plan with company match • 8 weeks of parental leave at 100% regardless of state • Annual company summit trips • $1,000 per year home office budget

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