Senior Digital Marketing Specialist

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🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🌐 Digital Marketing

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Outforce

WebsiteLinkedInAll Job Openings

201 - 500 employees

🤝 B2B

🎯 Recruiter

☁️ SaaS

B2B • Recruitment • SaaS

Outforce is a global offshore recruitment and outsourcing company, recognized for its innovative approach in connecting businesses with top-tier talent. Based in Australia and with significant operational presence in the Philippines, Outforce provides customized talent solutions to enhance productivity and reduce staffing costs for various industries. Offering transparent pricing and a commitment to client satisfaction, Outforce empowers businesses worldwide to effectively meet their staffing needs.

📋 Description

• Develop and execute comprehensive SEO strategies • Perform keyword research and competitive analysis • Optimize website content, metadata, headers, internal linking structures, and image tags • Implement local SEO strategies and optimize Google Business Profiles • Develop backlink and off-page SEO campaigns • Improve keyword rankings, organic traffic, and search visibility • Monitor SEO performance using Google Search Console, Google Analytics, and other SEO tools • Create, manage, and optimize Google Ads campaigns • Conduct keyword research and audience targeting • Monitor campaign performance and improve ROI • Implement conversion tracking and reporting • Optimize landing pages and lead generation funnels • Develop and manage campaigns across Facebook, Instagram, LinkedIn, and Twitter/X & Tiktok • Create engaging content and advertising strategies • Manage paid social media campaigns and audience growth initiatives • Utilize AI-assisted tools for content creation and campaign management • Prepare monthly performance reports for clients • Track website traffic, leads, conversions, phone calls, and form submissions • Analyze campaign performance and provide actionable recommendations • Present insights and strategies to clients clearly and professionally • Gather project requirements and marketing objectives • Provide strategic recommendations and campaign updates • Maintain strong client relationships through effective communication • Optimize Amazon product listings • Implement Amazon SEO strategies • Support Amazon advertising campaigns where applicable.

🎯 Requirements

• SEO Expertise • Strong understanding of on-page and off-page SEO • Experience with local SEO and Google Business Profile optimization • Proven ability to improve rankings and organic traffic • Proficiency with Google Search Console and Google Analytics • Google Ads & PPC • Proven success managing Google Ads campaigns • Strong understanding of conversion optimization and ROI improvement • Experience with campaign reporting and performance analysis • Social Media Marketing • Experience managing both organic and paid social media campaigns • Understanding of audience engagement and social advertising strategies • Basic content creation and graphic design skills • Reporting & Communication • Ability to produce professional client-facing reports • Excellent verbal and written English communication skills • Strong client relationship management skills • Technical Skills • Experience using AI tools such as ChatGPT to improve marketing workflows and content development • Understanding of website performance metrics and digital marketing analytics • Nice-to-Have Skills • Amazon advertising experience • Basic video editing skills • Basic graphic design capabilities • Experience managing multiple client campaigns simultaneously • Familiarity with website development and landing page optimization.

🏖️ Benefits

• Competitive compensation package aligned with your skills and experience • Night differentials pay to help maximize your earnings • Comprehensive HMO coverage, including a free dependent on Day 1 • Employee referral program with rewarding incentives • 20 days of annual leave, giving you flexibility to manage your time • Engaging team activities and events to keep work enjoyable • Build strong, high-impact connections with key stakeholders across the business • Take part in client engagement initiatives to elevate your professional experience.