Principal Product Marketing Manager, Competitive

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🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $165k - $195k / year

⏰ Full Time

🔴 Lead

🎁 Product Marketing

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Outreach

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2014

🤖 Artificial Intelligence

🏢 Enterprise

Artificial Intelligence • Sales • Enterprise

Outreach is a company that provides an AI-powered sales execution platform designed to streamline workflows and enhance the effectiveness of sales representatives. The platform utilizes artificial intelligence to forecast revenue accurately, manage deals, and optimize the entire sales process. Outreach helps sales teams prioritize tasks, identify prospects, and maintain engagement throughout the customer lifecycle, ultimately aiming to boost win rates and reduce churn. With over 6,000 global customers, Outreach focuses on transforming seller workflows to consistently exceed revenue targets.

📋 Description

• Lead competitive intelligence and market research, translating customer, competitor, and industry insights into differentiated positioning and strategic recommendations. • Serve as the subject matter expert on competitive dynamics, buyer priorities, market trends, and AI innovations, translating insights into battlecards, executive briefs, and enablement programs that improve seller confidence and win rates. • Develop portfolio-level competitive narratives and messaging that clearly articulate Outreach's differentiation. • Lead cross-functional initiatives that strengthen Outreach's competitive position and improve GTM effectiveness. • Influence Product, Marketing, Sales, Customer Success, and executive leaders on competitive priorities and market opportunities. • Act as a trusted advisor to GTM leaders, using data-driven insights to shape go-to-market strategy, content investments, and positioning. • Monitor market shifts, competitive moves, and AI trends to identify opportunities and risks that inform strategy. • Represent Outreach with customers, analysts, and industry audiences as a leader in competitive strategy and market intelligence.

🎯 Requirements

• Strategic and forward-looking, with the ability to anticipate market shifts and translate insights into actionable recommendations • Naturally curious about customers, competitors, and emerging technologies, continuously seeking opportunities to strengthen Outreach's market position • An influential leader who builds alignment and drives outcomes across organizations without formal authority • An exceptional storyteller and communicator who can equip executive leaders, sellers, and marketers with compelling narratives that win in the market • Comfortable operating in ambiguity, balancing long-term strategic thinking with rapid execution and measurable business impact • Passionate about helping customer-facing teams succeed and creating competitive advantages that translate into revenue growth

🏖️ Benefits

• Flexible time off • 401k to help you save for the future • Generous medical, dental, and vision coverage for full-time employees and their dependents • A parental leave program that includes options for a paid night nurse, and a gradual return to work • Infertility/ assisted reproductive services benefit • Employee referral bonuses to encourage the addition of great new people to the team • Snacks and beverages in the Office, along with fun events to celebrate • Diversity and inclusion programs that promote employee resource groups like Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military