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Creative Director

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Logo of PadSplit

PadSplit

51 - 200 employees

Founded 2017

🏠 Real Estate

👥 B2C

🏪 Marketplace

đź’° $20.5M Series B on 2021-11

Real Estate • B2C • Marketplace

PadSplit is a platform that focuses on affordable co-living solutions, allowing individuals to rent private rooms in shared homes across various cities in the United States. By offering flexible stays with trusted identity and screening measures, it aims to create a safe and homey environment for its members. PadSplit markets itself as a more affordable option compared to other room rental services and helps members save money and build credit. The company also provides an opportunity for property owners to earn and make a positive impact in their communities by hosting rooms. PadSplit is recognized for its innovative technology and affordable housing solutions.

đź“‹ Description

• Lead Creative Vision: Set and evolve PadSplit's creative direction across every customer touchpoint while ensuring a consistent, trusted brand experience. • Coach The Team: Lead, mentor, and develop designers, contractors, and agency partners while remaining hands-on in key creative initiatives. • Drive Campaigns: Partner with Marketing to create high-performing creative across paid, organic, lifecycle, email, social, and emerging channels. • Build Operations: Establish scalable creative workflows, production systems, quality standards, and resource management that enable speed without sacrificing quality. • Partner Cross-Functionally: Collaborate with Product, Engineering, Growth, Legal, and Operations to ensure creative is embedded early in major initiatives. • Strengthen Brand: Own PadSplit's visual identity, creative standards, messaging consistency, and overall brand reputation across every channel. • Leverage Customer Insights: Translate research, customer feedback, and performance data into stronger creative strategies and messaging. • Measure Performance: Use creative performance metrics, experimentation, and AI-powered workflows to continuously improve campaign effectiveness and creative output.

🎯 Requirements

• Creative Leadership: 8+ years leading brand, marketing, or creative organizations with at least 3 years managing creative teams. • Player-Coach Style: Comfortable both leading others and personally contributing to creative strategy, reviews, and execution when needed. • Performance Mindset: Experience creating creative that not only looks exceptional but improves acquisition, conversion, and customer engagement. • Operational Excellence: Experience building scalable creative operations using systems, vendors, contractors, and repeatable processes. • AI Fluency: Comfortable incorporating AI tools into creative workflows to improve speed, quality, and efficiency while maintaining authenticity. • Strategic Thinking: Ability to connect creative decisions to business objectives, customer insights, and measurable outcomes. • Cross-Functional Influence: Proven ability to build strong partnerships across Marketing, Product, Engineering, Legal, and Executive Leadership. • Mission Alignment: Excited by using creative storytelling to build trust and advance PadSplit's mission of expanding affordable housing.

🏖️ Benefits

• Fully remote position - we swear! • Competitive compensation package including an equity incentive plan and company-wide bonus opportunity • National medical, dental, and vision healthcare plans • Company provided life insurance policy • Optional accidental insurances, FSA, and DCFSA benefits • Unlimited paid-time (PTO) policy with eleven (11) company-observed holidays • 401(k) plan • Twelve (12) weeks of paid time off for both birth and non-birth parents • The opportunity to do what you love at a company that is at the forefront of solving the affordable housing crisis

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