Field and Event Marketing Lead

🕒 June 5

🏄 California – Remote

🏄 California – Remote

💵 $133k - $172k / year

⏰ Full Time

🟠 Senior

🎪 Events

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Pano AI

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2019

🤖 Artificial Intelligence

🏢 Enterprise

☁️ SaaS

💰 $44M Series B - Pano on 2025-06

Artificial Intelligence • Enterprise • SaaS

Pano AI is an AI-powered wildfire detection and situational awareness platform that provides early detection, visual intelligence, and real‑time data to support faster, coordinated wildfire response. Its enterprise-grade solution notifies stakeholders of confirmed incidents and delivers actionable insights to utilities, fire professionals, and landowners to protect communities, infrastructure, and the environment.

📋 Description

• Own and execute Pano’s field marketing calendar — trade shows, industry conferences, regional events, and owned Pano experiences — end-to-end from strategy through logistics and post-event follow-up • Partner with Sales to drive pipeline through field programs — aligning on target accounts, pre-event outreach, and post-event follow-through to convert attendance into pipeline • Build and manage Customer Advisory Boards (CABs) and community programs that deepen relationships with key customers, surface product insights, and create advocates • Plan and produce executive and customer-facing experiences — roundtables, hosted dinners, and community gatherings — that accelerate deals and expand existing accounts • Own field marketing measurement: set goals, track ROI, and report on event-sourced and event-influenced pipeline to marketing and sales leadership • Manage event vendors, agencies, and budgets to deliver high-quality experiences on time; build scalable playbooks that grow with the business

🎯 Requirements

• 5–8 years of field marketing, event marketing, or demand generation experience, ideally at a high-growth B2B tech or SaaS company • Proven track record of planning and executing field programs — events, conferences, or owned experiences — that generate pipeline and influence revenue • Experience running Customer Advisory Boards (CABs), customer roundtables, or other structured community programs • Strong project management skills — comfortable juggling multiple events and programs simultaneously with sharp attention to detail and a bias for follow-through • Collaborative partner to Sales and Customer Success — you know how to align field programs to revenue goals and communicate impact in terms the business cares about • Familiarity with marketing and CRM tools (e.g., HubSpot, Salesforce) to track event attribution and report on field marketing’s contribution to pipeline.

🏖️ Benefits

• comprehensive medical, dental, and vision coverage • matching 401(k) plan • flexible paid time off • eligibility for stock options