Senior Manager, Site Optimization

Job not on LinkedIn

🔥 1 minute ago

☕ Washington – Remote

☕ Washington – Remote

💵 $125k - $135k / year

⏰ Full Time

🟠 Senior

👔 Manager

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Paula's Choice Skincare

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 1995

🏥 Healthcare

🏭 Manufacturing

📣 Marketing

Healthcare • Manufacturing • Marketing

Paula's Choice Skincare is a company that specializes in skincare products. It offers a wide range of skincare collections including boosters, cleansers, exfoliants, and moisturizers designed to address various skin concerns. The company emphasizes the importance of sustainability and recycling and provides customer perks such as auto replenishment and private consultations. Paula's Choice Skincare is committed to research and education through their Science Advisory Board and offers numerous client services like order returns, shipping information, and personalized consultation. They also have programs for students and affiliates and focus on community engagement through editorial guidelines and educational initiatives.

📋 Description

• Plan, build, launch, and report on tests that improve conversion and revenue across the DTC site • Run A/B and multivariate tests across devices and customer journeys • Optimize the homepage, collection pages, product detail pages, routine and regimen builders, cart, and checkout • Test copy, UI/UX, product merchandising, offer and promotion presentation, and navigation • Ensure tests and site changes launch error-free, follow specifications, and are tracked accurately in GA4 and testing tools • Document test results and build a shared learning library • Partner with Ecommerce, Creative, and Tech teams to move ideas quickly and clear bottlenecks • Collaborate with Brand, Creative, Performance Marketing, CRM, Product Development, and Regulatory teams • Build and maintain reports covering conversion rate, AOV, revenue per visitor, new-customer acquisition, and retention signals • Share findings with DTC leadership

🎯 Requirements

• 8+ years in ecommerce, performance marketing, or CRO roles • Experience launching tests, owning test strategy, handling QA and implementation, and partnering with leaders • Experience optimizing DTC ecommerce in beauty, skincare, personal care, wellness, or consumer goods • Hands-on experience with A/B and multivariate testing, launch QA, and statistically rigorous results reporting • Experience with testing tools such as Optimizely, VWO, or AB Tasty • Experience with ecommerce platforms or CMSs • Strong working knowledge of GA4 • Looker, Tableau, or similar BI tools is a plus • UX judgment grounded in behavioral data • Ability to balance conversion, brand experience, promotions, margin, speed, and compliance with approved claims • Clear communication with Creative, Brand, Marketing, Tech, and senior leadership • Strong follow-through and ownership • Ability to support the East Coast time zone preferred

🏖️ Benefits

• Generous paid time off, including time off to volunteer • Learning and development resources • Wellness benefits, including meditation app memberships • Product discounts and free product samples • Fully remote options for most roles • Health, vision, dental, and retirement benefits • Flexible spending account • Employee assistance program • Fitness perks • Dog-friendly office • Discretionary bonus plan eligibility • Volunteer activities, Mariners games, and happy hours