Content Marketing Specialist

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $75k - $85k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✍️ Content Marketing Manager

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This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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Penn Mutual

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1847

For over 175 years, Penn Mutual has empowered individuals, families and businesses on the journey to achieve their financial goals. Through our partnership with Financial Professionals across the U.S., we help generations grow stronger by instilling the confidence and reliability that comes from a secure financial future. Penn Mutual and its affiliates offer a comprehensive suite of competitive and robust solutions to meet the unique needs of Financial Professionals and their clients, including life insurance, annuities, wealth management and institutional asset management. To learn more, including current financial strength ratings, visit www.pennmutual.com.

📋 Description

• Develop, edit, and optimize content that educates, engages, and supports financial professionals • Partner with subject matter experts to translate complex topics into clear, compelling, audience-focused content • Own assigned content initiatives from concept development through publication and distribution • Create creative briefs defining objectives, audiences, messaging, formats, and deliverables • Develop thought leadership content, educational resources, sales enablement materials, articles, presentations, newsletters, web content, and campaign assets • Repurpose core content into social posts, infographics, videos, email campaigns, webinars, and other digital experiences • Collaborate with Compliance, Creative Services, Digital Marketing, and other stakeholders on brand, regulatory, and business alignment • Evaluate content performance and recommend improvements to engagement, effectiveness, and reach • Explore emerging content marketing trends, audience engagement strategies, AI-enabled tools, and industry best practices • Support quarterly marketing campaign planning and execution with the Director of Sales Strategies Marketing • Coordinate reviews, feedback cycles, approvals, publication timelines, working sessions, and cross-functional discussions • Support project workflows, timelines, documentation, and stakeholder communications in Asana • Track deliverables, prepare meeting materials, facilitate follow-ups, and maintain visibility into priorities and milestones • Assist with agendas, note-taking, action-item tracking, meeting coordination, and project organization

🎯 Requirements

• Bachelor's degree in Marketing, Communications, Journalism, English, Business, or a related field • 3+ years of experience in content marketing, content strategy, editorial, communications, or a related marketing role • Proven experience partnering with subject matter experts to develop content for professional audiences • Exceptional writing, editing, interviewing, and storytelling skills • Ability to translate complex or technical concepts into engaging, audience-focused content • Experience owning multiple content initiatives simultaneously while balancing competing priorities and deadlines • Strong organizational, project coordination, and stakeholder relationship skills • Familiarity with project management platforms and workflows, preferably Asana • Strong communication and collaboration skills across departments and organizational levels • Curiosity, initiative, commitment to continuous learning, and passion for current content, digital marketing, and audience engagement strategies • Preferred: experience developing content for financial professionals, financial services, insurance, wealth management, or other regulated industries • Preferred: understanding of B2B content marketing and sales enablement strategies • Preferred: experience supporting integrated marketing campaigns across digital, email, social, and content channels • Preferred: familiarity with AI-assisted content development tools and emerging digital marketing technologies

🏖️ Benefits

• Equal Employment Opportunity and employment/advancement opportunities to all qualified applicants and associates • Commitment to ongoing professional development and continuous improvement