Brand Strategist

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Penta Group

WebsiteLinkedInAll Job Openings

51 - 200 employees

🤝 B2B

📱 Media

☁️ SaaS

B2B • Media • SaaS

Penta Group is a comprehensive stakeholder solutions firm, reimagining communications, reputation management, and brand-building for turbulent times. With a strong foundation in data and insights, Penta Group serves a majority of Fortune 50 companies, providing services such as corporate and product strategy, executive engagement, media relations, and crisis management. Their global presence spans offices across North America, Europe, and Asia. Penta Group focuses on delivering data-driven insights to navigate complex policy landscapes and improve client engagement with stakeholders.

📋 Description

• Work collaboratively with creative, media, and production teams developing brand strategy and creative campaign recommendations for clients • Draft planning materials that ensure high-quality, strategically sound creative deliverables, including project proposals, strategy briefs, and creative briefs • Inform strategy and partner with creative and production teams to execute comprehensive creative campaign assets, including TV/video, digital, social, or radio ads; websites; and event activations • Work in collaboration with media/ads management team to report on campaign performance and optimization recommendations for clients • Follow clients' businesses and industries to maintain a current knowledge base and keep the team apprised of new and ongoing developments

🎯 Requirements

• Previous full-time or internship experience in a multi-client agency focused on brand management, creative strategy, or a similar role • Past experience utilizing Excel or Google Sheets to track campaigns or creative projects • Excellent verbal and written communication skills • Experience in storytelling and creative conceptualization • A demonstrated ability to prioritize multiple, competing priorities • Strong analytical skills • The ability to take initiative; motivated and self-starting • Strong attention to detail • An understanding of project management best practices, such as project management software or project management paradigms • Experience speaking to complex stakeholder audiences like policymakers, investors, or media • Preferred, but not required: • Experience with creating graphics and data visualizations • Experience with data management • Demonstrated project management experience working with creatives or production agencies • Experience working on creative projects in complex, or highly regulated, industries like Technology, Financial Services, Energy, Healthcare, etc.

🏖️ Benefits

• Healthcare Coverage: Excellent medical, vision, and dental insurance through Cigna and UNUM, with the company covering the majority of individual employee premiums and 50% of dependent premiums​ • Retirement Benefits: A 401(k) plan with a generous employer match, contributing 100% on the first 3% of salary deferred and 50% on the next 2%, helping employees maximize their retirement savings​ • Income Protection: Employer-paid short-term disability (STD), long-term disability (LTD), and life insurance • Paid Parental Leave: 12 weeks of paid parental leave​ for birthing and non-birthing parents • Flexible Paid Time Off: Flexible Paid Time Off (PTO) policy and a generous holiday schedule​ • Additional Perks & Support: A monthly cell phone stipend • Optional employee-paid pet insurance coverage through Nationwide​ • Frequent firm-wide social events and team-building activities​ • Access to Employee Assistance Programs (EAP), including confidential counseling and resources for personal and work-related issues • Wellness benefits including a gym membership discount program, mental health resources, and access to virtual health consultations