
201 - 500 employees
Founded 1980
🤝 Non-profit
🤲 Charity
🌍 Social Impact
Non-profit • Charity • Social Impact
PETA is People for the Ethical Treatment of Animals, an organization dedicated to animal rights in Asia and around the world. PETA advocates against using animals for experimentation, food, clothing, entertainment, and any form of abuse. The organization actively engages in campaigns and protests to expose animal cruelty in various industries, such as the use of animals in the food and fashion industry, and promotes veganism and cruelty-free living. PETA also collaborates with companies to eliminate unethical practices involving animals in their supply chains and works with governments to improve animal protection laws. With a focus on activism and education, PETA seeks to create a world where animals are respected and free from harm.
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201 - 500 employees
Founded 1980
🤝 Non-profit
🤲 Charity
🌍 Social Impact
Non-profit • Charity • Social Impact
PETA is People for the Ethical Treatment of Animals, an organization dedicated to animal rights in Asia and around the world. PETA advocates against using animals for experimentation, food, clothing, entertainment, and any form of abuse. The organization actively engages in campaigns and protests to expose animal cruelty in various industries, such as the use of animals in the food and fashion industry, and promotes veganism and cruelty-free living. PETA also collaborates with companies to eliminate unethical practices involving animals in their supply chains and works with governments to improve animal protection laws. With a focus on activism and education, PETA seeks to create a world where animals are respected and free from harm.
• Research, write, and publish creative, compelling, and on-trend lifestyle content • Ensure all content is SEO-optimized and includes captivating headlines, meta descriptions, and keywords • Publish articles to PETA's websites via WordPress • Own PETA’s lifestyle section by leading bi-weekly brainstorming sessions • Follow breaking news in the animal rights world closely and pitch stories to your supervisor daily • Liaise with PETA's social media team • Liaise with stakeholders and editors to ensure accuracy of all content • Track and analyze web traffic via Google Analytics
• College degree in a related field or equivalent experience • Minimum of one year of experience creating content in a fast-paced newsroom environment, either as part of a traditional media company or in a marketing-focused role • At least one year of experience building posts and uploading photos to a content management system (CMS), preferably WordPress • Ability to edit photos in Photoshop, Canva, or other image editing software with skilled application of effective web presentation • Ability to use Google Analytics and other programs to determine how well your posts are performing • Ability to multi-task and manage multiple projects at once • Ability to write catchy, clickable headlines • Demonstrated extensive knowledge of animal rights issues and PETA campaigns • Proven ability to work well under pressure and within tight deadlines • Demonstrated exceptional written and verbal communication skills • Proven interest in and strong working knowledge of online trends • Excels in project management, strategic thinking, and analysis, juggling multiple priorities with ease • Demonstrated ability to work independently and as part of a team • Proven ability to work well under pressure and within tight deadlines • Adherence to a healthy vegan lifestyle • Supports PETA's philosophy and advocates for PETA's positions on issues professionally • Commitment to the objectives of the PETA Foundation
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