Events Marketing Manager

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Petvisor

WebsiteLinkedInAll Job Openings

51 - 200 employees

⚕️ Healthcare Insurance

☁️ SaaS

🧘 Wellness

Healthcare Insurance • SaaS • Wellness

Petvisor is a company that specializes in providing mobile-enabled technologies to pet care professionals, helping them deliver better services to pets and their families. As a parent company to several tech companies within the veterinary health and pet services sectors, Petvisor offers tools to engage customers, streamline operations, and promote business growth. With a mission to bring together founder-led companies focused on improving the lives of pets, pet parents, and veterinarians, Petvisor aims to create a comprehensive pet health and wellness platform. Their technologies support various veterinary clinics and grooming facilities, reaching millions of pet parents.

📋 Description

• Own PetDesk's event marketing strategy and execution across tradeshows, conferences, veterinary association events, and virtual events, ensuring alignment with growth objectives and pipeline targets • Develop and manage the annual events roadmap, identifying, evaluating, and recommending new event opportunities that drive measurable business impact • Drive event-sourced pipeline generation by partnering with Sales and Marketing leadership to establish goals, optimize event performance, and improve conversion throughout the event lifecycle • Lead end-to-end event planning and execution, including logistics, vendor management, registrations, travel coordination, booth activations, promotional campaigns, and on-site event management • Build and execute integrated pre-event, onsite, and post-event engagement strategies designed to maximize attendee engagement, meeting generation, lead capture, and opportunity creation • Partner closely with Marketing Operations to ensure accurate event attribution, lead routing, campaign tracking, reporting, and measurement of event-driven business outcomes • Analyze event performance and deliver actionable insights on event-sourced pipeline, opportunity creation, ROI, and overall business impact to inform future investment decisions • Manage event budgets and vendor relationships, ensuring financial accountability, operational excellence, and strong returns on investment • Serve as the on-site leader at events, proactively solving problems, navigating unexpected challenges with professionalism and poise, and ensuring a seamless experience for attendees, customers, partners, and internal stakeholders • Collaborate cross-functionally with Sales, Customer Success, Product Marketing, and Design while building scalable processes and playbooks that support the continued growth of PetDesk's events program

🎯 Requirements

• 3+ years of experience in event marketing, field marketing, or demand generation within B2B SaaS, healthcare technology, or a related industry • Demonstrated success owning events that generate measurable pipeline, opportunities, and revenue impact • Proven ability to navigate unexpected challenges, make decisions under pressure, and maintain a calm, professional presence in high-visibility situations • Strong cross-functional collaboration skills with experience partnering closely with Sales, Marketing Operations, and executive stakeholders • Comfortable traveling up to 30-40% of the year to support event execution • Experience with Salesforce, marketing automation platforms, event technologies, and reporting tools

🏖️ Benefits

• Medical coverage for employees and dependents (80-90% covered by employer) • Employer HSA contribution with HDHP • 401(k) match up to 3.5% • Dependent Care Flexible Spending Account (FSA) • Dental & Vision coverage available • Basic Life and AD&D Insurance • Short and Long Term Disability • Flexible Time Off & 12 Paid Annual Holidays • Paid Parental Leave • Pawternity Leave, Financial Pet Adoption Support & Subsidized Pet Insurance • $250 Annual Stipend for Learning and Development