Marketing Analyst

🕒 August 1

🏄 California – Remote

🏄 California – Remote

⏰ Full Time

🟠 Senior

🔴 Lead

📊 Marketing Analyst

👻 Ghost score 63%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Plume Network

WebsiteLinkedInAll Job Openings

11 - 50 employees

₿ Crypto

💳 Fintech

Crypto • Fintech

Plume Network is a public blockchain ecosystem designed specifically for tokenizing real-world assets (RWAs) and enabling their distribution in the crypto market. It offers innovative products such as Plume Passport, an RWAfi Wallet, and a developer SDK to integrate RWAs seamlessly. With a thriving community of crypto users and a variety of developer tools, Plume aims to facilitate the collaboration and growth of projects that focus on RWAs, ensuring global access and yield generation from these assets.

📋 Description

• Own Plume's overall marketing strategy, including brand positioning, messaging, and go-to-market planning across product launches and partnerships. • Build, manage, and coach a marketing team spanning content, growth, community, and design/brand. • Partner with the CEO and executive team to align marketing strategy with fundraising, product roadmap, and BD priorities. • Lead Plume's press and analyst relationships; act as a primary external spokesperson alongside executive leadership. • Oversee brand and campaign strategy for major launches, partnerships, and institutional-facing initiatives. • Set and track marketing KPIs (awareness, community growth, campaign performance, pipeline influence) and report to leadership. • Ensure marketing content and claims are reviewed appropriately with Legal/Compliance given securities-adjacent messaging risk.

🎯 Requirements

• 8+ years of marketing experience, including 3+ years managing a team, ideally in crypto, fintech, or another regulated/technical industry. • Demonstrated success building brand and demand generation strategy for a fast-growing technical product. • Strong executive presence; experience representing a company to press, analysts, and institutional partners. • Excellent strategic thinking; able to translate company strategy into a prioritized, resourced marketing plan. • Exceptional writing and storytelling skills, particularly around translating complex technical/financial concepts for varied audiences.

🏖️ Benefits

• Competitive salary • Equity/token allocation • Comprehensive benefits • Significant ownership over campaigns and channels from day one. • A collaborative, remote-first team building category-defining products in RWAfi. • Direct exposure to product launches, partnerships, and the broader crypto/TradFi ecosystem.

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